We have an exciting opportunity for a experienced and dynamic Director of Marketing to lead and execute the marketing and communications strategies for Our Future Health’s data, products, and services proposition. This role is pivotal in increasing the external visibility of our data assets, positioning them as a leading resource for research and innovation, and driving strategic partnerships with commercial and academic stakeholders.
Despite big improvements in healthcare in our lifetimes, today millions of people in the UK still live in poor health as they get older. Diseases like cancer, dementia, diabetes, and heart disease affect the lives of many people in our communities. Our goal is to create a world-leading resource for health research, to improve our understanding and spot the patterns of how and why common diseases start, so treatments can begin sooner and be more effective.
Our Future Health will be the UK’s largest ever health research programme, bringing people together to develop new ways to detect, prevent, and treat diseases. We are a charity, supported by the UK Government, in partnership with charities and industry. We work closely with the NHS and with public authorities across all nations and regions of the UK.
What you’ll be doing:
As the Director of Marketing, you will be responsible for driving the market positioning of Our Future Health’s data, establishing thought leadership, and ensuring that our proposition is recognised as essential for advancing health research. Your efforts will directly support the organisation’s goals of improving participant health span, fostering innovation, and generating interest from potential commercial partners. Your key responsibilities will include but not be limited to:
* Create and execute a marketing strategy that enhances the positioning of Our Future Health’s data offering.
* Develop compelling messaging, content, and campaigns that highlight the impact and potential of Our Future Health’s data for research and commercial use.
* Manage digital marketing, PR, events, and thought leadership initiatives to engage key audiences.
* Work closely with the Sales Director and other teams to align marketing efforts with revenue generation goals.
* Establish performance metrics and tracking the effectiveness of marketing campaigns, using data-driven insights to refine strategies.
* Work closely with the product and data teams to ensure that Our Future Health’s offerings align with market needs. They will help define market opportunity, pricing, messaging, positioning, persona driven assets, and go-to-market strategies for new data products and updates.
* Build relationships with industry media, influencers, and key opinion leaders to drive brand awareness.
* Manage external agencies and partners to ensure the successful execution of marketing initiatives.
* While the Sales Director owns revenue forecasting, the Marketing Director will be responsible for pipeline attribution, tracking marketing ROI, and providing performance forecasts on campaign effectiveness.
* Collaborate with sales to ensure marketing efforts translate into revenue and with product teams to align messaging with data offerings.
* Demonstrate support of organisational compliance requirements, including policies, procedures, and controls. This should include ensuring that all colleagues and those completing work on behalf of Our Future Health (e.g., contractors) understand and fulfil their responsibilities that support compliance.
Requirements
To succeed in this role, you will also have some of the following skills:
* B2B Senior marketing leadership experience ideally within life sciences, data, or healthcare industries.
* Proven track record of developing and executing marketing strategies that drive inbound leads and support revenue targets across defined customer segments.
* Ability to translate customer needs, competitive analysis, and industry trends into actionable marketing strategies.
* Experience building brand credibility through PR, content marketing, and industry engagement. The role will position Our Future Health as a leader in the health data space.
* Strong experience in content marketing, digital campaigns, events, PR, and partnership marketing.
* Experience using marketing analytics tools (Google Analytics, HubSpot, Salesforce, etc.) to measure and optimise campaign performance.
* Ability to engage both internal teams and external partners, ensuring marketing efforts align with commercial priorities.
* Educated to degree level (or equivalent experience), preferably in marketing, business, or a relevant scientific field.
Benefits
* Up to £100,000 per annum basic salary.
* Generous Pension Scheme – We invest in your future with employer contributions of up to 12%.
* 30 Days Holiday + Bank Holidays – Enjoy a generous holiday allowance with the flexibility to take bank holidays when it suits you.
* Enhanced Parental Leave – Supporting you during life’s biggest moments.
* Career Growth & Development – £500 per year to spend on Learnerbly, our learning platform, plus regular appraisals and development opportunities.
* Cycle to Work Scheme – Save 25-39% on a new bike and accessories through salary sacrifice.
* Home & Tech Savings – Get up to 8% off on IKEA and Currys products, spreading the cost over 12 months through salary sacrifice.
* £1,000 Employee Referral Bonus – Know someone amazing? Get rewarded for bringing them on board!
* Wellbeing Support – Access to Mental Health First Aiders, plus 24/7 online GP services and an Employee Assistance Programme for you and your family.
* A Great Place to Work – We have a lovely Central London office in Holborn, and offer flexible and remote working arrangements.
Join us - let’s prevent disease together.