My client is a well-established global SaaS enterprise with a robust market footprint. Following an internal advancement, they're searching for a skilled Marketing Manager to develop compelling cross-channel campaigns with demonstrable experience in a product-focused marketing environment. The ideal candidate will show strength in sales enablement, value proposition development, identifying sales cycle gaps, and partnering with sales teams to address them - all for their cutting-edge B2B platform-as-a-service offering to enhance workplace experience within large corporations.
Location: Hybrid working, with 2 days per week in their offices near Hemel Hempstead
AS MARKETING MANAGER YOUR RESPONSIBILITIES WILL INCLUDE:
Building compelling product propositions and optimising product websites to drive conversion
Developing sales enablement materials and strategies to help close deals effectively
Identifying engagement gaps during customer onboarding and spotting partnership opportunities
Creating assets for paid media channels and coordinating product collateral for sales teams
Managing social media presence, supporting events, and developing client case studies
Analysing performance metrics across marketing channels to optimise campaign effectiveness
THE IDEAL MARKETING MANAGER WILL HAVE THE FOLLOWING:
Minimum 4 years of marketing experience in B2B2C and B2B environments
Demonstratable experience with a product-focused marketing environment with strength for...