Overview
We are seeking a results-driven Senior Planning Manager to join our team. The ideal candidate will be responsible for day-to-day client management and for planning our flagship beauty client's digital marketing campaigns to drive ecommerce performance through search, social, and programmatic display. This role requires a strategic thinker with strong reasoning skills, a deep understanding of digital marketing channels, and the ability to build and maintain strong client relationships.
Responsibilities
Campaign Process and Planning:
1. Develop and manage comprehensive digital marketing strategies and budget pacing across various channels, including PPC, social media, and display advertising.
Client Relationship Management:
1. Serve as the point of contact for the client across the account, ensuring high levels of client satisfaction.
2. Work closely with the client to develop and maintain strong, long-term relationships.
3. Understand clients' business goals and industry trends to provide performance planning insights.
Performance Analysis and Reporting:
1. Monitor, evaluate, and report on campaign performance metrics using channel platforms and dashboards.
2. Provide clients with regular performance reports, insights, and recommendations for improvement.
3. Use data-driven insights to inform strategies and optimise cross-channel campaign performance with the team.
Collaboration and Coordination:
1. Work closely with internal activation teams to ensure campaigns are executed with best practices and guidelines.
2. Coordinate with external vendors and partners as needed to support campaign activities.
Budget Management:
1. Manage client budgets effectively, ensuring that campaigns are delivered within budget constraints.
2. Ensure all financial reconciliations are completed on time and accurately.
Qualifications
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Equal Opportunities
Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
Social and Environmental Responsibility
At Assembly, we have a responsibility to bring impact into our everyday work. This means we must always look for ways to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to actively participate in our organisation's sustainability efforts, promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our company's values, and participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance.
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