Marketing Lead Job Overview:
We’re on the hunt for a marketing master to join this team of industry-leading leisure brands! This is your chance to take the reins and supercharge every marketing channel, ensuring that each brand shines and delivers an unforgettable user experience. If you're a data-driven dynamo who knows how to make PPC and SEO work their magic, you'll be in your element! Get ready to optimise campaigns, maximise CTRs, and deliver top-notch ROI. If you're all about results, strategy, and making an impact, this role is for you!
What You'll Be Doing
Collaborate with the Creative Lead to create a digital strategy aligned with business goals.
Promote products and events, enhancing customer experience across all brands.
Manage and optimise PPC campaigns (Google and Meta).
Maximise website lead generation and update content via CMS.
Create new content like blogs, articles, and product updates.
Use email platforms (Brevo, HubSpot, Mailchimp) to communicate with stakeholders.
Ensure brands shine on digital platforms (Meta, X, LinkedIn) with SEO-optimised content.
Track digital performance and provide insights using tools like Google Analytics and SEMrush.
Analyse data to improve campaigns and ROI.
Create targeted landing pages and manage consumer reviews (Google, FB, Trustpilot).
Assist with UK & EU trade events and exhibitions.
Conduct market research to identify trends and drive brand growth.
What You’ll Get in Return
* Competitive Salary: £39,000 - £42,000 (including company bonus) – because your expertise deserves to be rewarded!
* Performance-Based Bonus: Companywide bonus scheme to celebrate your wins and achievements!
* Full-Time Flexibility: 35-40 hours per week, Monday to Friday, 9:00 am - 5:00 pm.
* Generous Time Off: 28 days holiday including bank holidays, PLUS time in lieu for any weekend work – because everyone deserves a break!
* Holiday Boost: Get an additional day off every year for the first 5 years – more time to recharge and enjoy life!
* Office Location: Office-based role surrounded by nature with free parking.
* Clear Focus: Role-specific KPIs to keep you on track and help you shine with your productivity.
Skills You’ll Need to Bring
* Proven experience delivering engaging B2B and B2C campaigns that get results.
* Experience creating marketing content across multiple brands.
* Skilled in lead generation and CRM.
* Expert knowledge of PPC platforms (Google Ads, Meta).
* A social media pro with experience with Meta, X, and LinkedIn.
* Familiar with WordPress and keeping websites fresh.
* Ability to juggle multiple projects and stay on top of deadlines.
* Excellent written communication skills that engage and inspire.
* Clean driving license and the ability to travel for UK & DE exhibitions and retailer visits (sometimes on weekends).
* A passion for data, with a sharp eye for detail.
* Ability to analyse data and make smart, informed decisions.
* Web development skills (HTML, PHP, CSS)
* A love for camping, caravanning, and the great outdoors—if you're passionate about adventure, you're already a step ahead!
Who You Will Be Working For
Based in Suffolk, this exciting company is at the forefront of designing and manufacturing cutting-edge products for the recreational vehicle market. With a philosophy centered around creativity, innovation, and constant improvement, the company is driven to deliver affordable, game-changing solutions that truly meet the needs of the market.
Focused on providing exceptional support to retailer partners across the UK and Europe, the company runs dynamic national advertising campaigns that reach millions of potential customers every month. Plus, there’s a wealth of point-of-sale materials and engaging digital content to keep things fresh and exciting. This role is fast-paced, energetic, and offers the chance to be part of a growing, innovative team making waves in the industry!
Like the sound of all the above? Excited to dive into a fast-paced marketing role? Apply now and unleash your creativity with a fun, forward-thinking team