We have an exciting opportunity for an experienced Marketing Manager to take the lead on our marketing strategies to recruit and engage new and existing Society members as well as implementing marketing activities for our Group association clients.
You will be involved in the delivery of recruitment and retention campaigns, focused around the value of membership, measuring their success, and identifying areas of improvement for future campaigns. Understanding the diverse range of professionals we support and their needs is key, and your ability to tailor the message to each of these audiences is what makes this role exciting and unique. We are looking for an individual with good experience working on evidence-based marketing principles and plans to support our strategic priorities.
As a confident communicator, you will have well-honed copywriting skills and be able to create compelling campaigns for our events. You’ll be adept at completing detailed market research, reviewing our current members, identifying how we can reach potential members, compiling competitor analysis, and reviewing all emerging trends. You will be accustomed to managing a variety of projects simultaneously, overseeing budgets, and taking full responsibility for the full marketing campaign and activities. You will have the expertise and gravitas to deliver a wide range of marketing projects, driving revenue growth and promoting the benefits of our membership.
We’re looking for an individual with experience in planning and delivering evidence-based marketing campaigns ideally in academic, charity, healthcare, or STM publishing environments. You will be creative and enthusiastic about generating engaging content across multi-channel platforms and will be pivotal in our overall marketing strategy. Confident and approachable, you will be comfortable liaising with both internal and external stakeholders, delivering presentations, and networking, and will be adaptable to any sudden changes in project priorities. You’ll be able to demonstrate experience of measuring ROI from marketing campaigns and adapting tactics to maximize campaign effectiveness.
If you are interested in this role but your past experience may not quite align with every requirement, we would strongly encourage you to apply. We are keen to find the best person for the job rather than ticking every box, and we value unique perspectives and fresh ideas. We are committed to fostering a diverse and inclusive workplace where all team members feel valued, respected, and empowered to bring their authentic selves to work.
When you join our team, you can expect a friendly and supportive culture. In addition to the salary offered, we also offer a range of other benefits including:
1. Flexitime System
2. 26 days annual leave, plus bank holidays
3. Health And Wellbeing Cash Plan – private GP, cash back for dentist, opticians, physio, and more
4. Salary Extras Scheme
5. Refer a friend Scheme
6. Employee Assistance Programme
7. Employee Volunteering – to contribute to a good cause locally for one day each year
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