For a detailed summary of the role responsibilities, please view the Job Description and Person Specification document. A summary is outlined below: Support the implementation of Inclusions strategic and operational marketing plan for community drug and alcohol services. To maintain working relationships with the individual services and their wider teams, visiting the various services as and when needed for content gathering, face-to-face meetings and offering support at local events. Communicating brand principles and key messages effectively. Develop and deliver design and content management of existing platforms. Develop and deliver local marketing campaigns to support in educating key audiences and increasing service access. To act as brand champion ensuring the brand is used in the correct way, providing updates when appropriate and policing the use of the brand internally and externally. Identify and produce positive news about the services for local, regional and national media and other key stakeholders. Collate stories for internal publications such as blogs, newsletters and reports. Maintain the various service websites via CMS and liaising with the wider teams to ensure all information is accurate and up to date. Gather case studies through close working with the clinical leads, to demonstrate the impact of the care we give, cataloguing the stories with the related consent documentation. To work with external agencies to plan mixed media campaigns to meet key performance indicators (KPIs). To take responsibility for the production of marketing materials, including leaflets, posters, flyers, newsletters and e-newsletters and online materials including writing and proofreading copy, liaising with suppliers and overseeing advertising and public relations. Develop and implement a wide range of consultations encompassing numerous services and analysis of a range of personal behaviours, trends and attitudes. To maintain an up-to-date knowledge of current marketing, communication and engagement methods and implement this at local level. Work with a range of external stakeholders to help maintain positive working relationships and implement joint working on communications where appropriate. To undertake a marketing audit of all resources and advertising outlets available, and to develop and maintain an electronic database derived from this audit. Build a database of photos and videos for promotional use, regularly updating these, ensuring they are catalogued effectively and all have the adequate consent for future use. Monitor external activity and develop ways of engaging with local and national events or promotions which will complement our cause i.e. International Overdose Awareness Day, World Hepatitis Day, Alcohol Awareness Week; taking all opportunities to increase awareness or dispel myths surrounding substance misuse and mental health. Manage and analyse allocated projects, ensuring marketing deliverables and milestones are met. This includes defining the brief, timings, budgets and gathering quotes. Keeping up to date with all new Inclusion developments and have an in-depth understanding of the work we do in order to produce accurate and compelling marketing and promotional materials. Measure and analyse website and social media channels and provide monthly, quarterly and annual reports on activity to the Marketing and Communications Team Manager and individual services.