What is the role:
This is a great opportunity to take the affiliates programme to the next level. Working across all of our brands & international territories you will be managing a core digital marketing channel working alongside the trading managers to promote in key sales periods & build brand awareness
What you will do:
Manage the working relationship with the top revenue driving partners to secure key placements in key sales periods across the six brands
Plan a strategy for the channel which increases growth in revenue & new customers tailored to the brand & market.
Think creatively with product direction from the trading manager & how this can drive brand awareness through content partners
Weekly & quarterly reporting for the affiliates channel to identify opportunities and growth
Manage the affiliate budget effectively across the year for each brand & market
Identify and initiate new opportunities within the channel with a test and repeat strategy to determine success
Work alongside affiliate platforms to drive incremental sales and new customers from publishers
Set up and manage discount codes
Manage creative assets for the partners alongside the design & trading team.
What you will bring:
2+ years digital marketing experience
2+ Affiliate marketing experience
Good Excel skills
Marketing / business degree or equivalent
Commercial and creative thinker
Self-motivated and proactive approach to tasks
Proven ability to work well within a team and to use own initiative
Excellent organisational skills
Experience of Google Analytics
Experience within fashion industry (desirable)
Negotiation skills