Company Description Blue Ice Machines is the UK's leading manufacturer of soft serve specialist equipment, supplying a range of premium commercial catering equipment, including soft serve ice cream machines, frozen yoghurt machines, slush and milkshake machines, ice makers, and bean to cup coffee machines. We pride ourselves on providing the highest level of customer service, offering product training, equipment installation, technical phone line support, fully certified technicians, comprehensive warranty periods /, care plans and in-depth industry knowledge. Role Description This is a full-time, on-site role for an Internal Sales position located in Waltham Abbey. The Internal Sales role involves day-to-day tasks such as communicating with customers, managing sales inquiries, providing exceptional customer service, conducting product training and demonstrations, and supporting sales management efforts. The individual will work closely with the team to ensure customer satisfaction and sales targets are met. Qualifications Strong Communication and Customer Service skills Experience in Sales and Sales Management Ability to conduct Training and Product Demonstrations Proficiency in building and maintaining client relationships Excellent organizational and time management skills Relevant experience in the catering equipment or related industries is a plus