Head of SEO & Content - Up to £70,000 per annum - LONDON - Award Winning Agency
Yolk Recruitment are recruiting for a Head of SEO & Content to join our top client in London to manage a huge, growth function within their business. You will be leading both a UK and overseas team, bolstered by two Directors that will support you in the position.
Technical SEO Experience Required:
* Full technical audits with prioritised actions
* Keyword research & mapping
* Crawl optimisation
* SERP features optimisation
* Experience migrating a website
* Page speed optimisation
* Rank tracking
* Building SEO reports
* Schema mark-up (incl JSON-LD)
* Good working knowledge of crawling tools, including Screaming Frog or any cloud-based programs
* Knowledge of HTML, CSS, JS
* Experience working on off-site SEO campaigns
* Backlink auditing
* Link reclamation
Experience using:
* Screaming Frog
* GSC
* GA or Omniture
* Excel, PPT, Word, Google Sheets etc.
* Data Studio (or similar)
* Google Tag Manager
Content Skills & Experience
* Full understanding of the Content ideation process, production cycle, outreach/PR, assessment and asset lifecycle
* Experience of working with relevant teams including insights, design, development, copywriting and PR
* Experience working with clients and SEO teams to generate cohesive briefs and strategies for Content projects
* Experience of managing multiple workstreams to deliver performance-driving Content campaigns on time and on budget
* Experience with all relevant tools to assist with planning, execution and analysis of Content campaigns, including
o Project management tools (trello/monday/etc.)
o Media list creation & outreach tools
o KPI setting & tracking;
o Coverage tracking / Number of links
o Overall site visibility
o Specific rankings
o Traffic to the site or landing page
o Leads generation
Holidays:25 days, increasing with length of service, plus Christmas Eve and New Year’s Eve off; plus an additional 10 days ‘work from anywhere in the world’
Benefits:
* Free Breakfast
* Employee Assistance Programme
* Discounted wellbeing classes / membership
* Active company social life organised by a staff committee
* Team sports such as softball, netball, bowling
* Opportunity for involvement in CSR and charity initiatives
* Cycle, electric car and tech purchase savings
* Personal Development, including:
* Bi-Annual appraisals
* Company mentor scheme
* Training, including:supplier sessions (e.g. Google) and industry bodies (e.g. IAB)
* External trainers
* Opportunities to learn about other digital disciplines
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