Overview
We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will possess a strong understanding of digital marketing strategies and tools, with the ability to effectively engage our target market and enhance our online presence. This role requires excellent organisational skills, time management, and a passion for staying ahead of digital marketing trends.
Duties
1. Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive traffic to our website.
2. Conduct market analysis to identify trends, customer preferences, and competitive landscape.
3. Manage and optimise SEO efforts to improve organic search rankings and visibility.
4. Create engaging content for various platforms, including social media, email marketing campaigns, and website copywriting/blogs.
5. Understand how and the importance of building a personal brand for the CEO.
6. Utilise Wix for website management, ensuring content is up-to-date and aligned with marketing goals.
7. Analyse campaign performance using analytics tools to measure effectiveness and make data-driven decisions for future campaigns.
8. Collaborate with cross-functional teams to ensure cohesive messaging across all digital channels.
9. Maintain proficiency in IT tools such as Microsoft Office to support daily operations and reporting.
Requirements
1. Proven experience in digital marketing or a related field is preferred.
2. Strong organisational skills with the ability to manage multiple projects simultaneously while meeting deadlines.
3. Excellent time management skills to prioritise tasks effectively in a fast-paced environment.
4. Familiarity with SEO best practices and experience in email marketing strategies.
5. Proficient in copywriting with an eye for detail in creating compelling content.
6. Knowledge of Wix for website management is advantageous but not compulsory.
7. Ability to analyse data and derive actionable insights from various marketing metrics.
If you are passionate about digital marketing and eager to contribute to our team's success, we encourage you to apply for this exciting opportunity!
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