Job Description
Our client is a leading PR and communications agency based in Central Manchester, where there is a hybrid working policy in place. Due to expansion they're seeking to recruit a PR Account Manager on a base salary of up to £38,000.
What is expected of the PR Account Manager?
* Develop a detailed knowledge of client organisations, target markets, competitors and market challenges and the wider political and media landscape and speak with expertise about them.
* Use PR tools & databases to further develop programmes (ie Brandwatch, Trendwatching, YouGov).
* Develop skills by attending training and keep up to date with new trends, tools and innovations within the media, client sectors and PR industry.
* Strengthen client relationships and act as the central day-to-day contact providing well-considered, thoughtful consultancy across client programmes.
* Take a lead role in client meetings, developing a compelling presentation style, and coordinate and participate in client reviews.
* Be responsible for the day-to-day delivery of client programmes and campaigns, managing the client team to ensure all deadlines and client KPIs are met. Identify any issues and proactively update client leads.
* Use creativity and client sector understanding to spot opportunities and create a story/news angle for clients and place this effectively with the media by maintaining strong relationships.
* Research and produce content for owned, earned and shared media, demonstrating a strong understanding of target audiences, key messages and channel and guiding others to do so.
* Proactively and regularly suggests fresh, creative and relevant ideas for client programmes.
* Oversee the monitoring of media and digital channels for client issues as needed, providing timely and accurate updates to account leads. Begin to apply critical thinking to reputational issues, creating first-drafts of reactive content.
* Contribute to discrete elements of strategic proposals beyond tactical/channel-based recommendations, including (for example) turning insight into strategic recommendations, key message creation and establishing the role for comms and the comms journey.
* Contribute to, and participate in, new business pitches; owning discrete sections and proactively spot opportunities for growing revenue with existing clients.
* Understand additional services the agency offers and identify opportunities to offer these to clients.
* Regularly spot opportunities for organic growth, and work with senior colleagues to share them with clients.
* Take all opportunities to learn new skills, support and help develop new ways of working and grow knowledge/experience about the agency and the communications sectors.
* Communicate positively, clearly and be able to articulate a point of view with confidence. Work in line with our agency values.
* Demonstrate problem-solving capability. Contribute to the wider agency by taking all opportunities to participate in team meetings, agency initiatives and social events, etc. Help client team leads motivate, inspire and retain talent.
What we look for in a PR Account Manager?
* Previous experience as an Account Manager within a marketing agency or experience within real estate, professional services, financial services or technology are very much welcomed
* Editorial media expertise
* Content production experience
* Proactivity and creativity mindset.
* Excellent communication skills.
What the PR Account Manager will receive?
* Up to £38,000
* Hybrid working
* Modern Central Manchester office
* Savings on spas, gyms, holidays, theme parks and attractions
* Healthcare cash plan
* Enhanced maternity, adoption and paternity pay
* Pension
* Lifestyle loans
* Tech allowance
* Additional holiday allowance
* Milestone moments
* Financial Advice
* Subsidised Rail Travel
* Sabbatical
* Balance days
* Wellbeing days
InterQuest Group is acting as an employment agency for this vacancy. InterQuest Group is an equal opportunities employer and we welcome applications from all suitably qualified persons regardless of age, disability, gender, religion/belief, race, marriage, civil partnership, pregnancy, maternity, sex or sexual orientation. Please make us aware if you require any reasonable adjustments throughout the recruitment process.