Job Description
Job Title: Product Marketing Manager
Location: London, UK
Remuneration: £70,000 - £80,000 per annum
Contract Details: 12-month temporary contract
Responsibilities:
Join the dynamic and innovative team at our client, a leading player in the mobile gaming industry, as a Product Marketing Manager. With a passion for creating immersive experiences, our client is on a mission to build the future of augmented reality (AR) and bring the real-world metaverse to life.
As the Product Marketing Manager, you will be an integral part of our client's EMEA Marketing team, responsible for go-to-market planning and ongoing marketing support for their portfolio of gaming titles and developer platform products. Working closely with cross-functional teams, you will craft compelling marketing strategies that excite and engage target audiences. This is an excellent opportunity to learn, grow, and make a significant impact within our client's organisation.
Responsibilities:
* Define and execute go-to-market strategies, collaborating closely with cross-functional partners.
* Create impactful marketing copy and assets for various channels, including social, push, email, and UA.
* Support go-to-market tactics such as positioning, naming, external communications, competitive analysis, and audience research.
* Collaborate with the Community team to produce evergreen marketing content and address user feedback.
* Manage co-marketing partnerships and paid sponsorship opportunities for live and future gaming titles.
* Coordinate with external partners for game approvals and communications.
* Work with Google Play and the Apple App Store to generate assets for promotional features.
* Collaborate with internal teams to conceptualise and support live events in the EMEA region.
* Identify opportunities to enhance the profile of the game in the UK territory through local partnerships, events, and relevant campaign creation.
Required Skills:
* Experience in Product Marketing or general marketing management, preferably within the tech, gaming, or entertainment sectors.
* Strong project management and organisational skills.
* Exceptional verbal and written communication abilities.
* Proactive and able to drive impact on multiple projects simultaneously in a fast-paced environment.
* Collaborative and effective in a matrix organisation.
* Proficiency in G Suite products and tools.
Desired Skills:
* Knowledge of our client, its products, values, and mission.
* Passion for building communities and connecting people in meaningful ways.
Who You Are:
* A strong communicator who can build relationships and communicate effectively across all levels of an organisation.
* Customer-focused, understanding that every brand touchpoint is an opportunity to delight and surprise audiences.
* Organised, with the ability to manage multiple interconnected work streams and communicate any concerns or delays.
* Passionate about learning and culturally connected to current trends in technology, gaming, entertainment, and marketing.
* Bold and entrepreneurial, thriving in fast-growing environments and solving creative problems.
Perks:
* Hybrid working model.
* Pension contribution matching.
* Wellbeing support.
* Employee discounts.
Join our client, a world-leading AR technology company that inspires outdoor exploration, exercise, and meaningful social interaction. With a growing global presence, they offer a stimulating and fun-filled work environment. Don't miss out on this incredible opportunity to be part of their exciting journey. Apply now!
Adecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.