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PolyAI is bringing revolutionary change to the enterprise phone experience. We build humanised AI voice assistants that are scalable, available 24/7, and fluent in any language. We have one ambition: delivering the best voice experiences in the world.
The Product Marketing Lead drives PolyAI's success by crafting strategic messaging, refining value propositions and creating sales enablement content. The position collaborates with product and sales teams to understand market needs, define positioning, and deliver compelling marketing campaigns to drive sales and revenue growth. They champion the customer, showcasing the value of PolyAI and providing valuable insights that empower everyone from product to sales teams.
We are looking for a Product Marketing Manager with 5+ years of experience in B2B marketing (enterprise SaaS preferred). Your key responsibilities will include building product messaging and strategy, as well as sales enablement content.
Requirements
Minimum skills and experience:
* 5+ years of experience in B2B marketing (enterprise SaaS preferred)
Preferred skills and experience:
* Experience with ABM strategy and platforms
* Experience with Salesforce, Hubspot
* Knowledge of CCaaS, UCaaS, or Call Center technology markets
* Knowledge of NLP, NLU, or other machine-learning technology
Responsibilities
Product Messaging & Strategy
* Develop messaging & value propositions
* Work closely with the product and tech teams on pricing and positioning
* Proactively communicate the product vision and roadmap
* Support product launches
Market Messaging & Strategy
* Interview customers for case studies
* Implement key information and market intel to mold the product, messaging, and GTM strategy
* Conduct competitive research and analysis
* Analyze market trends
* Develop personas
* Map the buyer's journey
* Support campaigns with campaign messaging
* Engage with customers to develop market & customer insights, in collaboration with the Business Value Analyst
* Conduct win/loss interviews
Sales Enablement Content
* Proactively identify gaps in sales content and knowledge and validate with sales leadership
* Develop sales enabling content including presentations, one-pagers, and case studies
Benefits
* Participation in the company's employee share options plan
* 25 days holiday, plus bank holidays
* Flexible working from home policy plus a one-off WFH allowance when you join
* Work from outside of the UK for up to 6 months each year
* Enhanced parental leave
* Yearly learning budget
* Bike2Work scheme
* Annual learning and development allowance
* Company-funded fertility and family-forming programmes
* Menopause care programme with Maven
* Private healthcare and dental cover, discounts on gym memberships and relaxation apps, and access to a range of mental health programs
Equal Opportunity Statement:
PolyAI is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions at PolyAI will be based on the business needs without attention to ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, neurodiversity status or disability status.
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