Site Name : Australia - Victoria - Abbotsford
Posted Date : Jan 6, 2025
About GSK
GSK is a global biopharma company with a purpose – to unite science, technology, and talent to get ahead of disease together. Our success depends on our people. We aim to create a workplace where individuals are inspired, encouraged, and challenged to excel, while also caring for their wellbeing. If you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
About the Role
We are seeking a talented Senior Brand Manager to join our Vaccines team. This key leadership role involves directing the strategic direction and execution of marketing initiatives for one of our innovative vaccines.
Reporting to the Marketing Manager, you will lead strategic projects that contribute to the vaccine's success. Your leadership, strategic thinking, and ability to foster a positive team culture will be essential in this position.
Your responsibilities will include:
* Developing and implementing comprehensive brand strategies to drive growth and market share.
* Conducting market analysis to understand customer needs, competitive landscape, and market dynamics.
* Creating and executing detailed marketing plans, including product positioning, messaging, and promotional activities.
* Collaborating with cross-functional teams to ensure cohesive execution of brand strategies and objectives.
* Building and maintaining strong relationships with internal and external stakeholders.
About you
To succeed in this role, you should have 5-7 years of experience in brand management within the pharmaceutical industry. You should be enthusiastic about working on a high-performing brand in a fast-paced environment.
You’ll also possess:
* A Bachelor’s degree in Marketing, Business, Life Sciences, or a related field.
* Excellent strategic thinking and problem-solving skills.
* Strong leadership and people management abilities, with the capacity to inspire and motivate teams.
* Strong analytical skills and data-driven decision-making capabilities.
* Effective communication skills to present strategies and performance to stakeholders at all levels.
At GSK, we challenge ourselves to get Ahead Together – making a positive impact on global health, fostering growth, and creating an environment where people can thrive. Our culture drives our performance.
Benefits of joining GSK
* A flexible, life-friendly working approach to support your best work.
* Being part of a diverse organization that reflects the communities we serve.
* Global development and progression opportunities, including international roles.
* 5 Feel Good Days and 1 volunteer day annually, in addition to your leave.
* Option to purchase up to 4 weeks of additional leave per year.
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