岗位：网站运营专员
工作职责：
* 策划并执行电商网站的拉新、促销及品牌推广活动，确保流量和销售目标的达成；
* 负责活动的全流程管理，包括前期策划、组织协调、执行落地及后期效果评估与优化；
* 监测并分析活动数据，及时发现并解决运营问题，持续优化活动形式，提升活动效果；
* 负责电商网站内容页面及商品的日常维护，包括产品上下架、信息更新、页面优化及用户体验提升；
* 协助用户分层管理，参与私域流量策略的制定与推广，推动用户生命周期管理及精准触达，提升用户活跃度与满意度。
任职资格：
* 本科及以上学历，英语可作为工作语言，具备良好的跨文化沟通能力；
* 对电商行业及智能电子产品有浓厚兴趣，熟悉欧美市场及跨境电商平台运营规则；
* 具备优秀的沟通协调能力，能够高效推动跨部门协作，确保项目顺利落地；
* 学习能力强，能够快速掌握各类运营工具（如Google Analytics、WordPress等），并灵活运用于实际工作中；
* 具备较强的数据敏感度和分析能力，能够通过数据驱动决策，优化运营策略。
Position: Website Operations Specialist
Responsibilities:
* Plan and execute user acquisition, promotional, and brand promotion campaigns for e-commerce websites to achieve traffic and sales targets.
* Manage the end-to-end process of campaigns, including planning, coordination, execution, and post-campaign evaluation and optimization.
* Monitor and analyze campaign data, identify and resolve operational issues, and continuously innovate campaign formats to enhance effectiveness.
* Oversee daily maintenance of e-commerce website content and product pages, including product listing updates, information updates, page optimization, and user experience improvement.
* Assist in user segmentation management, participate in the development and promotion of private traffic strategies, and support user lifecycle management and targeted outreach to improve user engagement and satisfaction.
Qualifications:
* Bachelor’s degree or above, with English as a working language and strong cross-cultural communication skills.
* Passionate about e-commerce and smart electronics, with a solid understanding of the European and American markets and cross-border e-commerce platforms.
* Excellent communication and coordination skills, with the ability to drive cross-departmental collaboration and ensure successful project execution.
* Strong learning agility, capable of quickly mastering various operational tools (e.g., Google Analytics, WordPress) and applying them effectively.
* Data-driven mindset with strong analytical skills, able to leverage data to optimize operational strategies and decision-making.