Drive the future of journalism training and industry growth as head of business development at the National Council for the Training of Journalists.
This is a unique senior leadership opportunity to lead commercial growth, secure vital partnerships, and shape innovative initiatives that support the next and current generations of journalists while strengthening the NCTJ’s influence, impact and sustainability.
Reports to: Chief executive
Location: NCTJ office in Newport, Saffron Walden, Essex with hybrid/flexible working opportunities
Salary: OTE up to £100k
About the NCTJ
The National Council for the Training of Journalists (NCTJ) is the leading provider of journalism training, qualifications and accreditation in the UK. As a registered charity, we are committed to developing excellence in journalism through high-quality training, qualifications, apprenticeships, and professional development. Our work supports aspiring journalists and industry professionals while maintaining the highest standards of journalism and education.
Our vision is to lead and innovate in journalism training as the gold standard for journalism careers, offering accessible, high-value qualifications and continuous professional development. As a champion of quality, trusted journalism, we ensure our training evolves with industry needs, incorporating AI, digital storytelling and verification in the fight against misinformation.
We support equality, diversity and inclusion in journalism by providing bursaries, outreach initiatives, and partnerships that create opportunities for underrepresented groups. While our reputation is strong within the industry, we want to expand our public recognition and global reach. By strengthening our digital learning platforms, further diversifying funding streams, and fostering strategic partnerships, we aim to future-proof our role in journalism education and training.
Role overview
The head of business development will play a pivotal role in driving the NCTJ’s growth and sustainability by identifying and securing revenue opportunities for new and existing projects and forming strategic business partnerships. The successful candidate will be responsible for securing income to support our mission and charitable objectives while supporting the commercial development of our Journalism Skills Academy and our awarding organisation. This senior leadership role requires a proactive and strategic individual with an appreciation of the business and media landscape and the ability to cultivate and manage high-value relationships.
The head of business development will have two direct management reports: our fundraising manager and our Journalism Skills Academy manager.
Key responsibilities
The responsibilities of this role cover business growth, sales and revenue generation, commercial partnerships, industry engagement, strategic leadership and operational management.
1. Align business development activities with the NCTJ’s strategy, working closely with the chief executive and senior leadership team. Develop and implement a commercial plan to enhance the organisation’s impact and to generate new revenue streams. Build and maintain strong commercial partnerships with media organisations, educational institutions, and other key stakeholders to expand the Journalism Skills Academy and awarding organisation. Explore and implement global growth opportunities, including delivery of international journalism qualifications and workforce development initiatives. Negotiate and secure agreements for new partnerships, ensuring mutually beneficial outcomes and long-term sustainability. Increase the reach and impact of the NCTJ’s awarding organisation business, supporting its commercial growth and development. Working with the JSA manager, oversee the development of new training opportunities within the Journalism Skills Academy, including digital, AI-driven, and emerging industry trends. Working with the fundraising manager, oversee the generation of funding from philanthropic organisations, government grants, corporate sponsors, and other sources to support NCTJ initiatives, such as the Community News Project and Journalism Diversity Fund, and other training programmes and projects. Manage and support the fundraising manager and Journalism Skills Academy manager, ensuring clear objectives and deliverables. Deputise for the chief executive as required.
Skills and attributes
Essential
* Business development expertise – Proven ability to identify, pursue, and secure revenue opportunities.
* Strategic thinking – A forward-thinking approach to identifying growth opportunities, developing partnerships, and expanding the NCTJ’s impact.
* Leadership and management – Experience leading and managing small teams, with the ability to inspire and develop people.
* Commercial acumen – Data driven with a strong understanding of commercial growth strategies, financial sustainability, and funding streams.
* Negotiation and stakeholder management – Excellent relationship-building skills with industry partners, media organisations, and funding bodies.
* Knowledge of the journalism and media industry – An appreciation of the evolving journalism landscape, including digital transformation, AI, and multimedia storytelling.
* Project management skills – Ability to oversee multiple initiatives, ensuring timely delivery and measurable outcomes.
* Excellent communication skills – Strong written and verbal communication skills to engage stakeholders, present proposals, and represent the NCTJ at events.
* Commitment to equality, diversity and inclusion – Passion for increasing accessibility and representation in journalism.
* Adaptability and problem-solving – Ability to work in a fast-paced environment, responding effectively to industry changes and challenges.
Desirable
* Marketing and brand development expertise – Experience enhancing an organisation’s digital presence and public recognition.
* Fundraising and making grant applications – Familiarity with securing funding from philanthropic organisations, government bodies, and corporate sponsors.
* Experience working in a non-profit or educational setting – Understanding of the challenges and opportunities within charities, training providers, or awarding organisations.
* International experience – Knowledge of global markets and opportunities for international expansion.
* Digital learning platforms – Understanding of online learning trends, virtual workshops, and digital programmes.
Why join the NCTJ?
This is an exceptional opportunity to play a pivotal role in shaping the future of journalism. Join a passionate, driven team within an organisation deeply committed to journalistic excellence. The role offers a competitive base-level salary, with on-target earnings of up to £100k, and the flexibility to support a healthy work-life balance.
How to apply
To apply for this role, please submit your CV and a covering letter outlining your suitability and experience to Joanne Forbes, chief executive of the NCTJ.
The closing date for applications is 12 May 2025.
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