Senior Communications Officer (Development and Engagement)
Location: Brighton, BN2 0AL
Salary: £30,000 per annum
Brighton College is seeking to appoint a Senior Communications Officer (Development and Engagement) on a permanent basis.
Reporting to: Deputy Director of Development and Engagement
Main Purpose of the Role: Working in the dynamic and successful Development and Engagement team, you will lead on all communications activity supporting our parent, alumni and donor engagement programmes.
General Duties and Responsibilities:
1. Copywriting and Content Creation:
o Leading on copywriting for all development and engagement collateral e.g. event invitations, programmes, brochures, website content and supporter engagement communications.
o Collating and managing the department's digital assets for the purposes of content creation.
o Leading on the creation of our annual alumni magazine, The Pelican.
o Liaising with parent and alumni volunteers to create engaging content.
2. Digital:
o Leading on management and content creation for the alumni website oldbrightonians.com.
o Working closely with the Archivist to ensure relevant historic content is migrated to our digital archive site.
o Developing and executing the department's social media strategy, creating exciting content for the alumni social media platforms (Instagram, Facebook).
o Responding to comments and messages through all social media channels.
o Creating email campaigns and communications sent to our alumni, parent and supporter communities.
o Leading on the use and development of Brighton College Connect, our alumni networking platform.
o Taking an innovative approach to current and emergent technologies and trends to increase engagement.
o Reporting on engagement and communications activity.
3. Design:
o Generating digital imagery and design to support social media and email marketing campaigns.
o Managing external relationships with key designers, publishers, mailing houses and digital providers.
4. Data and Process Management:
o Planning and overseeing the scheduling of engagement communications.
o Working closely with the Senior Development Officer to manage communications preferences for the community and ensuring all data processing is compliant.
o Exporting data sets for all communication campaigns.
o Supporting colleagues to execute annual data projects e.g. data collection and cleansing.
5. Other:
o Working to budget constraints for communications resource, providing regular financial updates to the Deputy Director.
o Maintaining a close working relationship with the College marketing department, sharing content, best practice, planning and strategies.
o Responding to relevant emails and phone calls from the community in friendly, timely and approachable manner.
o Supporting the Senior Events and Engagement Officer in reaching event attendance targets.
o Managing the alumni Shopify account, ensuring this is successfully embedded across website and CRM, and effectively promoted to the community.
o Any other reasonable tasks to support the team and at the request of the Director or Deputy Director of Development and Engagement.
Person Specification:
The successful candidate will have experience in the following areas:
Essential Criteria:
* At least two years' experience of working in a busy marketing / communications role
* Strong copy writing skills, with excellent grammar and proofreading skills
* Track record of increasing community engagement
* Experience of using CMS, CRM systems plus digital marketing and social media platforms
* Experience of managing multiple projects simultaneously and to competing deadlines
* Excellent time management skills and a demonstrable ability to multitask
* Good level of IT competency and experience of Microsoft Office packages
* Ability to work autonomously and take initiative
* Builds strong internal and external stakeholder relationships and works well with others
* Approachable and professional communication style
* Excellent attention to detail and an analytical and interpretative mindset
* An enthusiasm for education and the independent school system
Desirable:
* Experience of using Google Analytics
* Experience of design work such as use of Canva and Adobe
* Understanding of GDPR legislation
* Good financial acumen with strong numeracy
* Previous experience of working at a charitable organisation and/or an understanding of fundraising
Hours of Work:
Monday to Friday inclusive, 8.30am to 5.00pm with a 60 minute unpaid lunch break (37.5 hours per week). In addition to this, the post-holder will be required to work some evenings and weekend events for which time in lieu will be given.
Holidays:
23 days, plus bank holidays increasing to 28 days plus bank holidays after 2 years of service (of which 3 days need to be taken between Christmas and New Year when the College is closed)
To Apply:
For full details of the role please see the Job Profile Document on our website.
If you feel you are a suitable candidate and would like to work for Brighton College, please proceed through the following link to be redirected to their website to complete your application.
Apply Here
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