Innovators of machinery for special project application
* Full time based at Calder Vale Road, Wakefield, West Yorkshire
* 37 hours a week
* 8 am to 4:30 pm, Monday to Thursday
* 8 am to 1 pm, Friday
We are looking for a Marketing Executive / Coordinator to join our expanding team
MAIN FUNCTION & SCOPE OF THE JOB:
You will be responsible to the CEO for promoting and supporting in the delivery of both online and offline marketing campaigns, event management with some Executive/PA work.
MAIN DUTIES INCLUDE BUT ARE NOT LIMITED TO:
Website / Social Media
* Maintain and update the company website / social media with new products, vacancies, news articles and press releases.
* Work alongside our existing marketing agency for press release production & promotion to ensure a wider reach across all platforms.
* Collect/analyse market trends and target demographics and report to the Board/Senior Managers.
Company Branding / Literature
* Creating, producing and managing all marketing materials, ensuring all literature and flyers are aligned with our branding guidelines.
* Design/create e-shots to promote Group Rhodes and all divisions (4 Companies)
* Design/create signage for company vehicles and presentations.
* Write our internal newsletter to share company/employee news and increase our internal communications.
Exhibitions / Company Events
* Liaise with exhibition organisers to plan stand layouts / logistics / promotional giveaways.
* Ensure risk assessments are updated for each exhibition.
* Prepare to support the build and disassemble of exhibition stands.
* Willingness to work away during the exhibition period.
* Support events such as company employee briefings and take marketing photos where required.
* Support/promote local charity events to increase our community social responsibilities.
* Assist our CEO with marketing initiatives with external trade organisations e.g. MTA, MMMA, and EAMA.
HubSpot/CRM Management
* Deliver marketing campaigns, via HubSpot, to increase customer service engagement.
* Manage HubSpot by tracking sales enquiries and report where required.
SKILLS, KNOWLEDGE AND EXPERIENCE:
Qualifications
* Qualifications in Marketing / Business Management or similar activity (E)
Skills and Knowledge
* Knowledge and understanding of social media platforms(E)
* Strong communication skills, both verbal and written(E)
* Good knowledge of all Microsoft packages, particularly PowerPoint(E)
* Must have a high attention to detail(E)
* Working knowledge of Canva to create presentations / literature(D)
* Ability to use your own initiative and work autonomously(E)
* Understanding of HubSpot or other CRM systems(D)
Experience
* Previous experience of marketing/brand development(E)
* Experience of creating and designing promotional literature(E)
* Experience of using HubSpot (or other CRM) to promote marketing campaigns(D)
* Experience of event management(D)
* Experience of report writing(D)
* Experience within graphic design and photo editing(D)
Character
* Self-motivated/enthusiastic with the ability to solve problems as they arise.
* Ability to work using own initiative and under pressure - ask for help when required.
* Ensure your highest quality is always achieved when undertaking tasks.
* Share ideas and knowledge for continuous improvement.
* Promote, embrace and manage change.
* Promote honesty and integrity within the business.
Respect
* Contribute to a happy working environment.
* Be able to work as part of a small team.
* Be respectful to all colleagues, ensuring an inclusive and welcoming environment is maintained.
* Zero tolerance of any form of harassment.
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