Werde Teil des Teams von NIKE, Inc.
NIKE, Inc. stattet nicht nur die besten Athleten der Welt aus. Wir erkunden neue Möglichkeiten, finden Wege und überwinden die Grenzen des Machbaren. Unser Unternehmen sucht nach Menschen, die wachsen, denken, träumen und gestalten möchten. Unsere Unternehmenskultur schätzt Vielfalt und belohnt Einfallsreichtum. Unsere Marke sucht Menschen, die ihre Ziele erreichen, Führungsfähigkeiten haben und den Blick in die Zukunft richten. Bei NIKE, Inc. bringen alle Mitarbeiterinnen und Mitarbeiter ihre Fähigkeiten ein und nehmen immer neue Herausforderungen mit Leidenschaft an.
Das NIKE, Inc. Communications-Team entwickelt, etabliert und fördert authentische Verbindungen zu verschiedenen Zielgruppen durch Innovation und Sport. Das Team erstellt erstklassige und innovative Storys zu Marken, baut den Ruf des Unternehmens auf, steigert den Markenwert und bindet Zielgruppen wie Verbraucher, Medien, Sportler, Investoren, Nichtregierungsorganisationen und die eigenen Mitarbeiter ein. Das Team konzentriert sich auf Informationen, Inspiration und Verbindungen, um das Wachstum von NIKE, Inc. zu beschleunigen. Communications-Mitarbeiter regen Gespräche an, vergegenwärtigen sich die Möglichkeiten und beeinflussen und schaffen neue kreative und strategische Denkansätze, um die Marke auf der ganzen Welt voranzubringen.
Global Consumer Communications, Senior Director
LONDON, GLOBAL
At Nike, the Communications team curates the company narrative and creates powerful relationships, influence, opportunities, and experiences to reach consumer, corporate and employee audiences. We are curious, ambitious, and creative. Our experience is diverse, we have an openness to think in new ways and thrive in a fast-paced environment.
WHO YOU’LL WORK WITH
You will be part of the Global CPB Communications Leadership team and will report to the VP, Global Consumer, Product & Brand Communications. This role works closely with all areas of the Global Communications team and with a highly matrixed and cross-functional group across the following areas:
Consumer Product & Brand (CPB) Communications across global and geo teams; Global business partners including Design, Marketing and Consumer x Sport teams; Enterprise Communications & external agency partners.
WHO WE ARE LOOKING FOR
We are looking for a highly experienced Consumer Communications professional to join the Global CPB Comms team and be responsible for developing a long-term consumer communications vision and strategy for Nike that creates positive brand resonance. You build and leverage connections and relationships across the creative community to inform our long-term vision and concept and create energy and impact for the brand. New thinking and a creative storytelling approach will take the brand to new places.
* CONNECTED TO THE GLOBAL CULTURAL ZEITGEIST and communities & individuals of influence
* CONNECTIONS AND RELATIONSHIPS across the creative community that will inform the consumer communications vision and strategy
* Understanding of the INFLUENTIAL AND IMPACTFUL MEDIA LANDSCAPE
* Understanding the global consumer landscape related to YOUTH AND URBAN CULTURE & ADJACENT CATEGORIES (sport, luxury, fashion, music, beauty, entertainment & lifestyle)
* Deep understanding of and experience working in CONSUMER CATEGORIES RELEVANT TO THE NIKE business
* Strong knowledge of CONSUMER MEDIA CONSUMPTION AND INFLUENCE to inform communications strategies (role of traditional media vs. beat, new media, influencers, athletes, KOLs, etc.)
* ABILITY TO POSITION BRANDS among adjacent industries
* Expertise and experience DRIVING CONSUMER STORYTELLING (earned) and engagement strategies and coverage across a wide variety of media
* Ability to TRANSLATE CORPORATE STORIES AND NARRATIVES into those that resonate with consumers
* KNOWLEDGE OF AND PASSION FOR SPORT, CULTURE AND YOUTH IS IMPORTANT
* Has an ENTERPRISE MINDSET with the ability to "see the bigger picture" and navigate risk, issues and opportunities
* Extensive experience DEVELOPING & EXECUTING STRATEGIC CONSUMER COMMUNICATIONS plans
* Ability to COMMUNICATE COMPELLING VISION that motivates others to action
* Experience LEADING AND ALIGNING (DIRECT/INDIRECT) TEAMS AROUND PLANS, gaining buy-in and coordinating across many different stakeholders to drive alignment and execution
WHAT YOU’LL WORK ON
You will be building and driving global consumer communications plans that leverage the power of creativity, cultural connection and relationships to create energy and impact for Nike. Working in partnership with the Vice President of Global CPB Communications, CPB Comms LT and Geo Comms teams, you develop a global consumer communications strategy to create scale and impact for Nike, focused on creating powerful storytelling at the intersection athletes, sport and culture.
You translate the company narrative to consumer audiences to build brand resonance & identify emerging consumer trends at the intersection of sport and culture. You understand the competitive landscape, their narratives, strategies and tactics, and have a strong grasp on media consumption habits and influence for consumers across global markets. Alongside this, you will build a long-term vision and strategy that includes key voices and moments of impact for the brand. You will partner with the broader team to execute plans and experiences tied to major sport and culture moments.
The position is open for applications until Monday February 3rd, 2025, and is a global role, based in London (relocation not available).
NIKE, Inc. ist ein Wachstumsunternehmen, das nach Mitarbeiterinnen und Mitarbeitern sucht, die mit uns wachsen möchten. Nike bietet ein großzügiges Leistungspaket, ein ungezwungenes Arbeitsumfeld, eine vielfältige und inklusive Unternehmenskultur und eine Atmosphäre, die berufliche Weiterentwicklung begünstigt. Unabhängig von Standort und Rolle verfolgen alle Beschäftigten von Nike gemeinsam ein Ziel: Jedem Athleten* der Welt Inspiration und Innovation zu bringen.
NIKE, Inc. legt bei der Auswahl seiner Mitarbeiter Wert auf Vielfalt. Wir prüfen qualifizierte Bewerber ohne Berücksichtigung von ethnischer Zugehörigkeit, Herkunft, Religion, Nationalität, Alter, sexueller Orientierung, Geschlecht, Geschlechtsidentität, Veteranenstatus und Behinderung.
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