Summary
Gleeson Homes are recruiting for a Land & Planning Marketing Business Partner. This is an exciting opportunity for Marketing professionals who are passionate about delivering strong, positive corporate branding and working collaboratively with the wider regional teams. The role of the Land & Planning Marketing Business Partner is to support the Gleeson Land and Planning team by identifying and implementing marketing strategies to promote the business externally and help secure new business through digital and hard copy marketing material.
Main Responsibilities:
At Gleeson Homes, we're genuinely passionate about what we do. We invest in our people and our communities, building homes, changing lives. We're looking for an ambassador of the Gleeson Brand, who works passionately, collaboratively, and respectfully.
1. Internal
o Prepare site specific brochures, supporting Land Bids.
o Create high quality templates for all external documents (e.g., Planning Strategy, Marketing Strategy, Cost Reports, Landowner updates).
o Refresh marketing materials, such as existing brochures and create new brochures.
2. External
o Create, implement and manage how and when we advertise online and in magazines.
o Create, execute and manage which events we attend.
o Strategize which organizations we should be a member of and how we engage with that organization.
o Research & propose which events would be most beneficial for the Gleeson Land team to participate in.
o Maintain and improve website, including news pages.
o Liaise with our Corporate PR consultants to create a strategy and manage social media pages.
o Monitor our competitors' marketing activity and highlight opportunities for us.
o Take responsibility and accountability for the Marketing budget and provide reporting on all activity and costs in the period.
o Support the planning team with regard to:
+ Local Plan Reps - formatting.
+ Public Consultations.
+ Events - Coordinating the events and preparation and printing of material, coordinating letter/leaflet drops and presenting to external stakeholders.
+ Posting of positive planning news to relevant social media outlets in a captive manner.
The Ideal Candidate:
This is a marketing role and will require a proactive marketeer with strong analytical and organizational skills. An understanding of the planning system / housing marketing would be helpful but not essential. The candidate should also possess:
* Good writing skills and experience in the production of collateral.
* Experience of writing social media posts.
* Experience using graphics packages.
* Great stakeholder management.
* Great team player.
* Can-do attitude.
* UK driving licence.
Benefits:
* Generous holiday entitlement of 26 days per annum + bank holidays.
* Choice of company car/car allowance.
* Discretionary Bonus Scheme.
* Holiday Buy Back Scheme.
* Company Pension Scheme.
* Private Medical Insurance Scheme.
* Healthshield membership.
* Life Assurance Scheme.
* Share Purchase Plan.
* Highstreet/Store Discounts.
* Development Opportunities.
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