Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Senior Strategist
Location: Kingston upon Thames, England, United Kingdom (2 Days a week from Kingston)
About the role: We are looking for a senior strategist to be based in-house at our client's office, working on some of the world’s largest Homecare brands. This role will support the strategic social and performance transformation of the client’s Homecare category across Europe through the Social Centre of Excellence, helping the client’s brands win in the feeds and win in culture.
What you will be doing:
1. Lead the social strategy inputs for the client's Homecare brands across the UK and Europe, encompassing all their social and related content needs. This may include drafting briefs, defining a brand's role in social, identifying trends, and working closely with data analysts. Your role will span the full range of social channels and formats including:
* Paid, creator, and community led social media content, including optimisation.
1. Support clients in ensuring brand, digital, and social strategy is effectively understood and used by local markets, including:
* Defining the nuances of global social strategy and local market needs.
* Delivering thought leadership, audience insight, and growing channel understanding.
* Supporting the Social team to enable fast, effective, on-brand reactive content.
2. Identify and convert opportunities for the client's brand growth:
* Become a trusted and respected partner to clients.
* Proactively identify new trend-led social opportunities on the business you lead.
* Improve strategic and social creative output.
* Support the adoption and application of Generative AI capabilities.
3. Be the expert in your brands, categories, channels, and audiences:
* In partnership with SMM and data team, use quantitative and qualitative research skills to uncover and craft fresh trends and audience insights.
* Develop inspiring creative content briefs and thought-provoking insights.
* Own the communications plan – defining where and how we best engage to deliver against objectives.
What you need to be great in this role:
* A passion for creative social media marketing, from influencers to collaborations - not just ads.
* A team worker - you will become an extension of the client's brand teams, on the frontline of delivering brand performance in market.
* Commercially aware – understands business strategy and the applications of marketing within it. Proven examples of strategies you’ve led that delivered effective, creatively inspiring work in social.
* Performance focused – able to demonstrate understanding of social media performance measurement and the analysis and tools that go into it (e.g. Sprinklr, Hootsuite).
* A hungry self-starter – able to operate proactively and in an entrepreneurial way.
* An aspiring strategic leader who can educate, nurture, and inspire those around them.
* Great at simplifying – able to unpick complex problems and briefs and turn them into simple strategies and ideas, or perfectly formed insights.
Req ID: 10684
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Our values shape everything we do:
* Be Ambitious to succeed.
* Be Imaginative to push the boundaries of what’s possible.
* Be Inspirational to do groundbreaking work.
* Be always learning and listening to understand.
* Be Results-focused to exceed expectations.
* Be actively pro-inclusive and anti-racist across our community, clients, and creations.
OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.
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