The Email Content Strategist will be instrumental in developing and executing a comprehensive content strategy for email marketing that enhances customer engagement, supports brand initiatives, and drives measurable results.
Responsibilities
* Develop and implement a content strategy for email campaigns that aligns with overall marketing goals and customer needs
* Conduct research on target audience segments to tailor email content and optimize engagement
* Collaborate with writers, designers, and marketing teams to produce high-quality email content that reflects the brand's voice
* Analyze performance metrics and customer feedback to refine content strategies and enhance future campaigns
* Stay up to date with industry trends and best practices in email marketing and content strategy
Requirements
* 3+ years of experience in content strategy, email marketing, or a related field
* Strong understanding of audience segmentation and tailored messaging
* Exceptional writing and editing skills, with a keen eye for detail
* Experience with email marketing platforms and analytics tools
* Ability to think strategically while managing day-to-day content needs
* Strong interpersonal skills to facilitate collaboration across teams
Benefits
* Base salary + Bonus
* Competitive health, dental and vision benefits
* Work remotely from anywhere in the world
* Unlimited PTO
* Flex work hours
Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Marketing, Public Relations, and Writing/Editing
* Industries: IT Services and IT Consulting
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