About the Role We are seeking a Marketing Manager to lead our company’s marketing efforts. The successful candidate will provide guidance and manage the marketing department. The Marketing Manager will be responsible for evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for our company’s brands. The Marketing Manager will also work closely with our finance team to develop a pricing strategy to maximise profits and ROI. To be considered for this position, you will need a bachelor’s degree in marketing, communications or similar qualification. You will also need to have proven experience in running a marketing team and marketing campaigns. High competency in project and stakeholder management is a huge advantage. The individual in this role will be required to work with the wider management team, and must be able to manage pressures from the business and various stakeholders, prioritising work to ensure effective delivery. About Petworth Places Petworth Places trading as Market Town Developments Ltd is made up of several teams of dedicated people building a destination hospitality and food and beverage business with Stay, Dine, Explore at the heart of the business. Our core businesses are located in the beautiful South Downs market town of Petworth, West Sussex, and the historic market town of West Malling in Kent. Established in 2010, the group comprises a multiple-award-winning food brand, The Hungry Guest (a double winner of UK delicatessen and farm shop of the year), E Street Bar & Grill, and The Angel Inn (with seven premium guest rooms and two luxury self-catering townhouses – Ryde House and East House). The group also includes Augustus Brandt, an interiors and antiques business, and Newlands House Gallery, a modern and contemporary gallery and exhibition space. Our accolades include E Street Bar and Grill being awarded best restaurant in the South East in 2019 and The Angel Inn being awarded best pub in West Sussex in 2022. E Street Bar and Grill joined the global Chaine des Rotisseurs in 2022. In 2019 we established a new wedding venue and events business which is growing steadily and in 2022 we launched our wine series events at E Street Bar and Grill, which has been a great success. Responsibilities: The Marketing Manager will: Provide strategic support to the business and functions to produce and deliver integrated marketing and communications plans that help shape the destination and drive business growth. Work with internal stakeholders and strategic advisors to deliver marketing, internal and external communications and business support reflective of the owners’ long-term vision and objectives for the portfolio. Oversee the marketing department, including developing a sound marketing strategy and marketing plan; coordinating, directing and project managing all marketing efforts from start to finish; and communicating the marketing plan to internal stakeholders. Liaise with managers and operational teams to promote itineraries, events and experiences for the Petworth Places Group including Newlands House Gallery. Research demand for products and services, including competitor analysis. Work with the Finance Controller, CEO and Managers to develop pricing strategies to maximise profits and market share while balancing quality of brand image and customer satisfaction. Understand and develop budgets, including expenditures, research and development appropriations, return on investment and profit-loss projections. Compile lists describing our offerings, develop and manage advertising campaigns, and support sales and lead generation efforts. Work with the management team on delivery of all new websites and marketing collateral. Advise and train staff on social media strategy. Be the internal point of contact for PR and SM agency, including press release signoff, hosting media/influencer events and overseeing any interviews with trade and specialist press. Prepare strategic briefings for the wider team (digital, design, research & events). Report on campaign results against predefined KPIs. Project manage Petworth Places app. Manage design and agency support as required. Source customer delivery stories that can be used both internally and externally and develop associated content (written and multimedia). Lead and work on cross-functional campaigns to deliver the strategy. Experience and Qualifications: The successful candidate will possess the following: Bachelor’s degree in marketing and communications, or related field. Track record in integrated marketing and leading a marketing team. Recognised marketing campaign experience including development of effective storytelling for brands. Efficient time management skills and organisation skills, and the ability to multitask. Strong copywriting skills. Attention to detail. Proven ability to manage budgets. Professional and proactive work ethic. High competence in project and stakeholder management. Experience with digital marketing forms and strategies such as social media marketing and content marketing. Experience working in communications, preferably both internal and external. Understanding of luxury market. Strong B2C experience, especially working in complex markets and being able to simplify. Excellent understanding of using audience understanding and data to shape, influence, amend, and optimise plans. Competency in Microsoft applications including Word, Excel, and Outlook. Competency in Adobe applications including InDesign, Photoshop, and Premiere Pro. Benefits: Competitive salary Staff discounts at all group outlets Employee Assistance Programme Free admission to Gallery exhibitions for employees Discounted membership to Newlands House Gallery Holiday entitlement of 28 days per annum including Bank Holidays (for full time roles). Learning and development opportunities To Apply: please send your CV and covering letter to Recruitmentpetworthplaces.com