Description
Job Title: Parent Marketing Administrator
Overview:
We are seeking a dynamic and detail-oriented Parent Marketing Administrator to join our marketing team. This role focuses on engaging and building relationships with parents to enhance brand awareness and drive enrollment, participation, or sales in family-oriented programs, services, or products. The ideal candidate will have experience in marketing, customer engagement, and administrative support.
Key Responsibilities
Key Responsibilities:
Develop and implement marketing strategies to engage parents and families.
Ensure costumer services journey is review and is at high standard
Coordinate and manage parent-focused marketing campaigns, including email, social media, and events.
Act as a liaison between the company and parent communities, gathering feedback and insights.
Assist in the creation of marketing materials such as brochures, newsletters, and social media content.
Maintain a database of parent contacts and ensure effective communication.
Plan and execute community outreach initiatives to strengthen relationships with parents.
Provide administrative support, including scheduling meetings, tracking marketing performance, and handling inquiries.
Collaborate with cross-functional teams to align marketing strategies with business goals.
Monitor and analyze engagement metrics, providing insights and recommendations for improvement.
Skills, Knowledge and Expertise
Bachelor's degree in Marketing, Business Administration, Communications, or a related field (or equivalent experience).
Experience in marketing, customer engagement, or administrative roles, preferably in a parent or family-focused setting.
Strong communication and interpersonal skills.
Proficiency in social media platforms, email marketing, and content creation.
Highly organized with excellent time management skills.
Ability to work both independently and as part of a team.
Knowledge of digital marketing tools and CRM software is a plus
Passion for engaging and supporting parents and families.
Benefits
Competitive salary and benefits package.
Flexible working arrangements (if applicable).
Professional development opportunities.
A supportive and collaborative work environment.
If you are passionate about marketing and building strong relationships with parents to drive engagement and growth, we encourage you to apply for this exciting opportunity!
Little Elms is an established nursery that aims to provide the highest standards of care for children aged between 3 months and 5 years.
A family-run business, we believe that a fun and a caring environment is crucial to happy and healthy development.
Our nurseries offer state-of-the-art facilities, combining bright and spacious rooms indoors with fabulous outdoor areas. Our experienced and motivated team provides a stimulating yet safe environment for creative play. Little Elms takes pride in being a friendly setting in which each child’s physical, emotional and developmental needs are met. Every child is special and is encouraged to achieve his or her full potential in the precious pre-school years.
Established in 2009, we have 11 nurseries across South London.