The marketing coordinator's role is to lead and execute marketing projects that drive business growth. This role ensures campaigns and projects are delivered on time, within budget, and aligned with company goals, while coordinating teams, optimising processes, and delivering measurable results that enhance brand visibility and customer engagement.
Key Responsibilities
* Project Management: Lead and manage end-to-end execution of marketing projects, including digital campaigns, product launches, branding initiatives, events, and content creation.
* Timeline and Budget Management: Develop project timelines, manage budgets, and ensure adherence to schedules and financial constraints, adjusting plans as necessary to meet project goals.
* Stakeholder Collaboration: Serve as the main point of contact between internal teams (e.g., creative, digital, sales) and external vendors, ensuring effective communication, timely feedback, and smooth project execution.
* Performance Monitoring: Track and analyse key performance indicators (KPIs) for all marketing initiatives, providing data-driven insights and recommendations to optimize campaign performance.
* Documentation & Reporting: Maintain detailed project documentation, including briefs, timelines, status updates, and post-project evaluations, providing regular reports to senior management on project progress.
* Vendor and Resource Coordination: Manage relationships with external agencies, freelancers, and other vendors to ensure projects are delivered according to brand standards and specifications.
* Admin: Support Brand Director with Team administration.
General Responsibilities
* Act at all times in line with the Company Values, integrating these into all work practices.
* Participate in team, departmental and corporate project and planning processes as required.
* Observe the highest possible standards in relation to customer confidentiality and in compliance with Data Protection legislation.
* Act as an ambassador for the company in your conduct during working hours and in all contact with customers and third parties connected with the business.
* Support the Marketing Team to implement engaging community building events for residents.
* Undertake any other duties as are reasonably requested from time to time.
* Experience in client management.
* Excellent budget management and Excel skills.
* Ideally a track record of managing multi-channel marketing campaigns, including digital, print, social media, and events.
* Strong understanding of marketing principles, including branding, content creation, digital marketing, and lead generation.
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