Social Media and Marketing Coordinator (SHM)
We are a dynamic and growing organization based in Blackburn, known for our commitment to excellence and innovation. We are currently seeking a talented and motivated Social Media and Marketing Coordinator to join our team and help drive our brand presence across digital platforms.
Key Responsibilities:
Social Media Management:
1. Develop, implement, and manage social media strategies across platforms (e.g., Facebook, Instagram, LinkedIn, Twitter, etc.).
2. Create engaging and relevant content, including posts, stories, and videos, tailored to our target audience.
3. Monitor social media accounts, engage with followers, and respond to comments and messages in a timely manner.
4. Track and analyze social media performance using tools and metrics, providing regular reports on engagement, reach, and follower growth.
Marketing Campaigns:
1. Assist in planning and executing digital marketing campaigns, including email marketing, paid social media ads, and influencer partnerships.
2. Collaborate with the creative and content teams to ensure consistent brand messaging and visual identity across all channels.
3. Manage the development of marketing materials, such as brochures, newsletters, and press releases.
Content Creation:
1. Write, edit, and proofread marketing copy for various platforms, ensuring it aligns with brand voice and values.
2. Assist in producing multimedia content, including videos, graphics, and blog posts, to support marketing initiatives.
3. Collaborate with designers and photographers to produce high-quality visual content.
Market Research:
1. Conduct research on current trends in social media, digital marketing, and industry developments to stay ahead of competitors.
2. Analyze customer behavior and online trends to inform future marketing strategies.
Community Engagement & Brand Awareness:
1. Foster relationships with influencers, partners, and community leaders to promote our brand.
2. Assist in organizing and promoting events or webinars to engage the community and increase brand awareness.
Requirements:
1. Proven experience as a Social Media Coordinator, Marketing Assistant, or similar role.
2. Strong knowledge of social media platforms, digital marketing strategies, and content creation.
3. Excellent communication and writing skills.
4. Experience using tools like Hootsuite, Buffer, Canva, and Google Analytics.
5. Creativity and an eye for detail, with the ability to design visually appealing content.
6. Ability to work both independently and collaboratively as part of a team.
7. Strong organizational and multitasking skills.
8. A passion for staying up-to-date with social media trends and digital marketing best practices.
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