Job Description
We're recruiting for an innovative founder-led consulting group that delivers cutting-edge technology solutions and strategic services to industry and the public sector. Reporting to the Chief Revenue Officer, the Group Marketing Director will lead the marketing function across the entire business portfolio.
You'll be responsible for crafting and executing a holistic marketing strategy aimed at enhancing brand visibility, engaging existing and new clients, and driving business growth across their consulting and technology solutions.
Responsibilities:
* Develop and execute strategic marketing initiatives to promote new service offerings, expand market reach, and elevate brand recognition.
* Partner with cross-functional teams to define target clients, create value propositions, and tailor marketing strategies to each service line.
* Drive integrated marketing campaigns across multiple platforms, including digital, social media, events, and PR, to increase client engagement and lead generation.
* Foster a client-first culture, ensuring all marketing activities are aligned with market needs and business goals.
* Lead and inspire the marketing team to deliver innovative, results-driven campaigns.
* Continuously assess campaign performance, optimizing strategies to enhance ROI and overall impact.
* Manage the marketing budget, ensuring effective allocation of resources to meet business objectives.
Requirements:
* Proven experience as a Marketing Director or Head of Marketing, ideally within consulting, technology, or services sectors.
* Strong leadership skills with the ability to develop and motivate teams.
* Demonstrated success in executing strategic marketing plans that deliver measurable business outcomes.
* Experience working within entrepreneurial or founder-led environments, ideally with exposure to private equity or investor-backed models.
* A forward-thinking mindset with a creative approach to thinking and a passion for staying ahead of industry trends.
* You will be at ease in a hands-on capacity with the ability to operate in a founder-led entrepreneurial environment.
This role is a unique opportunity to join a dynamic and fast-growing consulting services and tech solutions business. You will be at the forefront of driving marketing innovation, helping to refine the marketing approach, and expanding the reach of our technology-driven services. Your expertise will be pivotal in shaping the future success of our group, with the ability to make a real impact across the organization.