Content Marketing Executive | EdTech | Hybrid working in Manchester | £30,000 - £35,000
A fast-growing EdTech company based in Manchester are looking for a Content Marketing Executive to create successful marketing content, drive brand initiatives, boost website traffic, and generate leads for revenue growth.
They are looking for candidates with 2-3 years of industry experience in roles such as Marketing Executive, Copywriter, or SEO/Content Specialist, who have an interest in SEO and are eager to further their career in digital marketing.
Role Responsibilities
1. Create and optimise high-quality content, including blog posts, email campaigns, website pages, social posts, and adverts, ensuring alignment with brand tone and SEO best practices.
2. Implement SEO strategies to increase organic traffic, focusing on keyword integration and search engine optimisation.
3. Collaborate with internal teams, including design and marketing, to produce cohesive campaigns that meet business objectives.
4. Develop content that drives lead generation, engagement, and brand loyalty through compelling storytelling.
5. Localise content for US audiences while maintaining brand consistency.
6. Monitor and analyse content performance to identify optimisation opportunities and implement data-driven improvements.
7. Support various digital marketing initiatives and ensure alignment with overall strategy.
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