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MISSION
The Business Development Manager supports ASEM in delivering on the overall area strategy by acting as a best practice expert and coach to deliver exceptional service, supporting store managers in driving key commercial and education KPI's, to ensure operational excellence and the activation and execution of brand program across the area. Additionally may be required to lead new store opening and regional projects where necessary.
ABOUT SHISEIDO GROUP
Founded in 1872 in Japan, Shiseido Group is within the Top 5 leading cosmetics companies in the world and aims to inspire a life of beauty and culture. Operating in 120 countries with 42,000 employees and 70 nationalities, Shiseido offers a unique selection of Skincare, Makeup and Fragrance brands with a projected turnover over £7.0bn in 2022.
Shiseido UK & Ireland plays a central role in the EMEA region and is the biggest affiliate, leading the Digital acceleration agenda thanks to a team of local experts, but is also constantly reinventing its Retail footprint in the world Nr4 biggest beauty market.
To deliver our strong Growth & Profitability ambitions, we will follow 4 strategic streams:
1. Leverage our unique portfolio of premium Beauty brands across all 3 categories
2. Stay agile and capture new retail opportunities
3. Customer-driven decisions
4. Create a great place to work in Beauty
ORGANISATION
Reports to: Area Sales and Education Manager
Job Location: Field
Contract type: Permanent
MAIN RESPONSIBILITIES
SALES PERFORMANCE
* Supports ASEM to execute the Area strategy across consultant doors and non-consultant doors
* Manage the brand and retailer event program across the Area, through planning, execution and reporting, ensuring full analysis of sales results and consumer engagement
* Coach & support Business Manager to achieve store business plans by driving agreed objectives alongside them offering expertise and identifying opportunities
* Ensure the delivery of Beauty Consultant and Fragrance Consultant coaching plan and support the Account Manager development as appropriate in line with sales and education objectives.
* Work alongside store teams to identify opportunities and give in the moment effective feedback and coaching to reach commercial goals.
* Complete store visit form, reviewing performance and opportunity, and applauding success.
* In store follow up from the national training program - both new starter training and seasonal, as well new product launch training.
* Retail reporting, summarising performance, action taken and objectives for following month and quarter.
* In store support days, including a minimum of one Saturday per month, leading from the front by example
* Required to cover Business Manager vacancy for A* store doors deemed as business critical if necessary
CUSTOMER SERVICES
* Coach customer engagement and service program to instore teams with the objective of Shiseido brands exceptional customer experience.
* Coach consultants in the art of customer behaviours and consumer trend
* Ensure best practice and counter standards are met to ensure the customer experience
* Customer first approach always
* Work alongside Managers on mystery shop (NPS)
OPERATIONS
* Support the ASEM with effective communications of company policy and process
* Effective rota planning with the Business and Account Managers to maximise profitability in our accounts, weight of day and productivity per artists KPIs
* Supports the ASEM with recruitment for the area, ensuring that process and policy is adhered to.
* Stock file management in collaboration with BM or AM, will have a good understanding of retailer stock file systems and will ensure stock accuracy to maximise sales potential.
* Responsible for management of POSM including collateral, testers, and consumables are used responsibly with sustainability policy and costs effective measures are adhered to.
* Tracking and analysis of program i.e. VM, TOA
* Store maintenance reporting and tracking
* Administrative tasks as required, sales reports, HR documentation and agency tracker
PROFILE, SKILLS AND EXPERIENCE REQUIRED
* Previous experience of working within the retail and beauty industry preferable
* Proven track record of managing dual site or multi account preferable
* Discreet and maintain confidentiality at all times
* Ability to function in a fast-paced environment is essential
* Professional appearance & grooming standards represent brand grooming guidelines
* Goal oriented with a successful sales record.
* Excellent communication, leadership and organisational skills
* Professional attitude and ability to be flexible and handle change in a positive manner.
* Coaching and people development skills
* Flexible working days as and when business or retail partner requires, including weekend and evenings.
* Good verbal and written communication skills and ability to analyse and report figures.
* Lives on the area within a reasonable commute.
* Alignment with the group's "Trust8" working principles: Think Big, Take Risks, Hands on, Collaborate, Be Open, Act with Integrity, Be Accountable, Applaud Success
THE BENEFITS YOU'LL LOVE...
* 26 days holiday + bank holidays + your birthday day off
* Holiday buy - up to 5 days
* Day off when you get married or move house
* Generous contributory pension scheme - match up to 8%
* Annual performance related bonus
* Private medical insurance with Vitality
* Enhanced parental allowance
* Generous product allocation & discount
* Life Assurance up to x4 your salary
* Flexible Friday finish
* Flexible & hybrid working
* Wellbeing programmes
* Annual performance and development reviews so you know your career is going in the right direction
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