Overview PepsiCo UK is home to some of the world's most loved food and drink products. Making every day favourites like Walkers, Quaker, Doritos, Pipers and Monster Munch, to name a few We have a fantastic reputation for developing and launching products that our consumers love. PepsiCo products are enjoyed by consumers around the world more than one billion times a day in more than 200 countries and territories. The company generated $91 billion in net revenue in 2023. In the UK we pride ourselves on being a great place to work and in 2023 have been awarded the Times Top 50 Employers for Gender Equality (formerly Times Top 50 Employers for Women) for the 18th year in a row and Top Employer for the 12th year in a row. Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep). pep is our strategic end-to-end transformation that puts sustainability at the centre of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com In this role as Omnichannel Marketing Manager - eComm, you will lead the development & execution of branded campaigns on and offsite and the holistic online shopper experience driving visibility of Pepsico products across our customer shopper path to purchase. Your role will help to shape the way that PepsiCo products are marketed across these retail channels in the UK, managing strategy and execution across all brands. Successful performance in the role is measured by a combination of sales growth, marketing performance and efficiency of marketing spend. This Is a part time role and we are happy to consider candidates on 3/4 days per week. Please speak to your recruiter about what this would look like for you. Responsibilities Develop a clear marketing strategy for Ocado & Waitrose eComm, ensuring alignment to account priorities to drive growth & meet revenue & share targets. Lead the development & activation of the Ocado & Waitrose eComm marketing plans, maintaining/improving overall marketing performance and efficiency (Key KPIs being ROAS/NR/CVR/CTR). Own the activation calendar for these customers, leveraging brand plans, channel insights and consumer moments to build engaging and shopper-centric campaigns across the path to purchase. Brief & oversee all digital media creation for, working with our in-house creative team to ensure effective prioritisation and timely delivery of assets. Ensuring all onsite media is optimised for online and is on-brand. Manage Ocado & Waitrose eComm Marketing budgets ensuring effective deployment & tracking. Run post campaign evaluations to gain insights & learnings to optimise forward planning & share best practice with key stakeholders across sales/marketing teams. Support test & learn agenda to identify new opportunities, ensuring clear goals against key activities & knowledge share. Build strong relationships with cross functional teams internally, external customers & media agencies. Support with omnichannel marketing team workstreams (e.g. creative artwork process). Qualifications Experience in eCommerce/Digital/Shopper Marketing. Experience in performance marketing across multiple media channels, e.g. Search. Experience in social media campaign delivery/buying. Strong analytical skills – able to analyse media performance and report back to stakeholders. Strong Microsoft Office skills especially Excel & Powerpoint. A creative mindset – ability to brief and approve creative digital assets. Excellent collaboration skills – this is a cross functional role within the eCommerce team and the wider sales & marketing organisations. Solid project & time management skills – ability to multi-task & manage several diverse stakeholders internally and externally. Aptitude to learn fast, to absorb and integrate new facts and methodologies into normal operating process. Effective communication skills. Strong presentation skills – comfortable presenting internally / externally to all levels. Good attention to detail and ability to spot potential problems and plan to avoid them in advance. Flexible and responsive approach. Genuine, in possession of humility, honesty and integrity. Why PepsiCo? We offer a competitive salary, bonus, car allowance, critical Illness cover, flexible working, discounted gym membership, market-leading health and wellbeing support, generous company pension plus so much more. In 2024 we have enhanced our extended parental leave offering, now paying in full for 26 weeks of maternity leave and 10 weeks for paternity leave for those who have the respective length of service. We’re also pushing our benefits to be more pep by offering electric cars through salary sacrifice with a partnership with Octopus Energy. We pride ourselves on our superb work force. The people in this business genuinely care about doing a great job We have a common goal - strive to continuously improve our business performance and our own personal development. With the majority of executive team having been promoted organically, we are continually developing and encouraging our employees to push themselves further and offer them support with their continual learning. Career progression is incredibly important to us, and we provide great opportunities to grow a long term career. A space to be y( )u We want each and every PepsiCo employee to feel comfortable just simply being who they are and bring their full self to work. We celebrate what makes us all unique and know that to truly represent the communities around us we must reflect them in our workforce. That’s why we’ve empowered our employees to champion diversity and set up grassroots groups to drive our diversity and inclusion agenda from the ground up, embedding it in our culture. To find out more about our Employee Resource Groups (ERG’s) ask our team. We are an equal opportunity employer and comply with the Equality Act 2010, we value diversity at our company; it is an essential part of our success. We do not discriminate on the basis of age, pregnancy or maternity, marital/civil partnerships, religion or belief, sex or sexual orientation, gender, gender identity or gender reassignment, disability or race including; colour, nationality, ethnic or national origin. To enable you to be at your best we will ensure you are provided with any physical or non-physical adjustments to support your participation in the job application and interview process. Please speak to the Recruiter directly about any support you need.