Description Driving a higher rate of category engagement for a targeted number of optical businesses within the territory via clinical and skills training delivered in a variety of formats; large group presentations, CPD, workshops and in-store interactions. At HOYA, we encourage the initiative of our teams and provide an environment conducive to everyone's creativity. Responsibilities Main Responsibilities/Main Tasks After a thorough induction program, you will act as HOYA lead Myopia Expert within a geographical region, internally working closely with the wider Sales Team, Marketing department and Professional Services. Externally the focus will be on a defined number Optical practices, working closely with the professional teams in store. Developing the category Myopia into a core vision solution with their respective businesses. Deliver technical training, CPD training, softer patient journey related training to all qualified staff and optical support teams. Support the business with creating new relevant training, educational and support tools / initiatives to drive Myopia category development. Regularly deliver: CPD training, Group Workshops, lead and facilitate regional evening Myopia educational events. Start to build relationship with the Eye clinic staff within NHS hospitals within the defined region. Educating and creating awareness of Myopic Management options. Ensure weekly reporting of your activity, visit reports, and all other relevant information is uploaded into the CRM. Participate in trade shows and organize professional events. Conduct continuous competitive monitoring. Qualifications Experience-Essential Field based Sales Experience and / or in Optical practice dispensing experience. Optical qualification : Dispensing Optician or Contact Lens Optician or Optometrist. Experience preferable. Managing a sales territory Industry experience working with ophthalmic lenses. Working within the Myopia Management category of optics. Presenting technical information. Understanding and managing KPIs Specific Skills/qualities required. Mission driven. Excellent communication and interpersonal skills (Written, Verbal, 1to1 and (Group) Persuasive and professional personal style Active learner. High level of ocular knowledge and understanding Self-motivation Able to work on own initiative. Entrepreneurial spirit and creativity Results orientated, determine to be the best. Good relationship builder Excellent planning and organisational skills Good knowledge of the optical market Competitive team player Proficient working knowledge of Microsoft Office, excellent administration skills, Demonstrable sales process skills You hold a valid driver's license and are mobile for frequent travel. You are ideally based in your area.