What is the job?
Would you thrive in a position where you can leverage the power of paid, owned & earned marketing to deliver the magic of cinema to even more people UK-wide?
You could be our new Campaign Manager here at Cineworld where you will work with the Senior Marketing Manager, Lisa Williams, to manage & deliver national marketing campaigns to drive higher revenue through our cinemas.
You will need to get your creative juices flowing to ensure that your campaigns nationwide drive higher footfall in the cinemas and play the first part in our vision of creating joy for our customers through unforgettable experiences.
What do you get?
* £40,000 base salary + discretionary annual bonus
* Free tickets at Cineworld and Picturehouse for you and your friends/family + 40% off concession, with your own Premiere Pass card!
* Cineworld Cinemas offers a wide variety of benefits; free gym access on site, free parking, early pay access, all employees are entitled to 23 days holiday per year + bank holidays (pro rata), Virtual GP, savings on restaurants, gyms and high street brands, cash back healthcare plan, eye care scheme and loads more!
What will you be doing?
* You will be managing all national marketing campaigns through paid, owned and earned channels (OOH, SEO, PPC, radio, BVOD, social, press, display, website, CRM, App etc.), to drive higher admissions, higher market share and higher revenue within Cineworld’s award winning marketing team.
* You will create collateral, manage multiple projects, manage multiple internal and external stakeholders to deliver across our Unlimited Membership Program, Food, Drink & Merchandise offerings, Family Tickets, Gifting, Film Seasons, South Asian Cinema and Private Venue Hire. Plus ad hoc duties as required.
* You will need to use your organisational skills to deliver against strict deadlines, manage campaign budgets, conduct market research and carry out post campaign analysis, which will drive a culture of continuous improvement within the marketing department.
* You will support management of field relationships to ensure buy-in, consistent delivery and excellent implementation of all marketing campaigns in cinema and marketing agency relationships, ensuring excellent levels of service delivery and output.
About you
* You don’t need experience in the cinema industry but experience in related industries such as leisure, retail or F&B is ideal.
* You will have a proactive approach to work, keeping your finger on the pulse of market changes whilst being comfortable in a large matrixed organisation that fosters a culture of cross-team collaboration.
* You must have demonstrable experience in marketing roles where you have worked with a degree of autonomy.
* You must have experience of PR & media buying to support delivery of creative & effective strategies for customer facing campaigns and experience working with budgets.
* You will be a great fit, if our values resonate with you: We Create, We Perform, We Inspire.
Who are Cineworld?
Cineworld…just a whole load of Cinema’s, right? Wrong!
As part of the Regal Cineworld Group, we are so much more than just screens and popcorn, we are a company dedicated to 'sharing joy through extraordinary experiences' via the wonderful world of film and entertainment.
The Regal Cineworld Group consists of Picturehouse and Cineworld Cinemas in the UK, with the CSO (Cinema Support Office) for Cineworld being located in Brentford, West London.
One thing we pride ourselves on at Cineworld is our people and being able to support our people to pursue the career paths they want, within the Cineworld & Picturehouse brands. We help YOU grow.
Do you feel like you don’t have all the experience listed but would love to explore a career at Cineworld? Please still contact careers@cineworld.co.uk. We understand that confidence gaps and imposter syndrome can get in the way of meeting incredible candidates, and we wouldn’t want this to prevent us from meeting you.
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