(Flexible Workspaces) Commercial Manager
Base Salary:£38,000 - £45,000 + Commissions
Location:Slough & Brighton
Hybrid Working:2 days WFH; 3 days per week on-site in Slough / Brighton
Flexible Hours: 10am - 4:30pm
BENEFITS INCLUDE:
* Premium company laptop – choice of Mac or Windows.
* Flexible working around the core hours of 10-4:30pm
* 33+ days (25 days holiday plus bank holidays), plus an extra day off for your birthday.
* 2 x volunteering days per year.
* £250 per year to spend on personal development and or wellbeing.
* Access to free gym and twice-a-week exercise classes.
* Health Assured Employee Assistance Programme and wellbeing resources.
* Pension scheme up to 9% total contribution.
* Focus on learning and development, growing company with growing opportunities.
* Seasonal socials including team building, summer family day and winter party.
* Regular all team surveys to check in on the team's happiness.
ROLE OVERVIEW
* Our client is looking for a self-starter who can roll up their sleeves and deliver on commercial targets. This multi-faceted role will enable the talented individual to work across the company, with many diverse teams and directly with the leadership team.
* You'll play a crucial role in connecting the marketing and sales teams, harnessing both teams' strengths to drive higher conversions.
* You will lead the way in driving process improvements and identifying opportunities to improve customers’ experience during the lead nurture journey. Harnessing their CRM system, you will enhance the data and workflow management, guiding a sales transformation that not only streamlines operations but elevates their lead flow management and reporting.
THE COMPANY
* Our client is a flexible workspace provider with locations in Greater London and Brighton offering state-of-the-art and high-tech workspace facilities comprised of co-working and private offices, cafes, yoga spaces, events space, podcast studios, media suites, prototyping workshops, and laboratories.
* Well capitalised with a strong leadership team, this company provides technology entrepreneurs and businesses of varying sizes with an incubator hub ecosystem of business growth services which has raised circa £200m in growth funding. They passionately believe in transforming workspaces to foster community collaboration and a positive purpose-driven social impact.
* This company is on a stable growth trajectory and is now expanding its teams across all workspace locations with numerous personal development and career progression opportunities. They are now seeking a proven Workspaces Commercial Manager with a track record within the flexible workspace / serviced offices / property industry as they embark on an exciting growth phase.
REQUIRED / DESIRED EXPERIENCE:
* Must have experience within relevant sales / business development fields; ideally, from property / flexible offices / serviced offices / innovation programme sectors
* Proven experience in managing pipeline, reporting and CRM systems (Hubspot experience is a massive benefit)
* A naturally analytical and curious person with a desire and ability to problem-solve effectively.
* Ambitious, driven, diligent and entrepreneurial character, who strives for excellence, comfortable engaging with new, potential customers in-person, by phone, as well as email etc
* A passion for innovation and business growth
* Strong relationship-building, motivational and prioritisation skills
KEY RESPONSIBILITIES
Sales & Business Development
* Responsible for identifying new workspace member lead opportunities, collaborating with Marketing to develop new business development opportunities and ecosystem targets, to develop a robust lead pipeline
* Responsible for proactive sales outreach such as making calls to local businesses inviting them to workspace events and tours
* Working closely with Workspace Operations Managers to identify and maximise current and new revenue streams such as meetings, events and specialist hires (e.g. filming)
* Aligning and collaborating with the Workspace Marketing Managers to create sales incentives as part of acquisition strategies for new workspace members
* Responsible for all office broker relationships; weekly update calls with brokers, reviewing company listings and responding to incoming enquiries
* Representing the company at events and helping to drive new contacts and leads, as and when required to support the wider team
* Assisting in conducting tours and negotiation and issuing contracts as and when required to support Workspace Location teams
Commercial Duties
* Responsible for responding to and qualifying all sales enquiries, across workspace locations, in a timely manner. Accountable for lead-to-tour conversion via lead nurture.
* Responsible for ‘lead’ data management ensuring all data fields are filled correctly and fully, including attributing / adding the right lead source details, product details and lead status within the Hubspot CRM.
* Responsible for managing the Hubspot lead flow ensuring workflows are progressed ‘in real time’ and all call / meeting discussions are detailed effectively and added to the relevant contact.
* Ensuring site teams who tour prospective workspace members complete deal data, in terms of reasons lost or won and converting opportunities to customers (workspace members)
* Working closely with the Finance Manager to ensure correct lead forecast and revenue data across all workspace locations.
* To be the main point of contact for marketing with regard to lead flow reporting and any identified disparities.
* To ensure Hubspot and Office RND (ORND) integration and taxonomy (product naming etc) are in sync to ensure reporting is correct.
* To monitor and raise tickets for any issues around the ORND/ Hubspot integration and issues within the CRM system preventing correct and proper use.
* To highlight any need for additional support or operational improvements so that the company can consistently meet the target response time promise of 3-5 hours (Max 24 hours during busy periods)
* Undertake investigative analysis to identify performance hot spots and issues and make informed optimisation or resolution proposals.
* Drive delivery of a lead nurture programme – including automations and ‘in-person’ follow-ups. Responsible for collaborating with Marketing to create a re-engagement plan and activation for lapsed leads and lost opportunities.
* Responsible for handing over workspace tour opportunities to the respective workspace location teams. Workspace location teams are responsible for all tour to contract conversions.
* Delivering commercial updates on lead flow, opportunity status and tours conducted.
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