We are currently recruiting for an experienced Digital Marketing Manager to bring their specialist knowledge and experience to our team.
Responsibilities:
1. Use your expertise to deliver digital marketing campaigns guided by and collaborating with the buying/commercial teams. Evaluate new opportunities to deliver Andertons business objectives within the digital marketing realm.
2. Take ownership of our core Digital Marketing metrics – optimising and reporting across multiple channels.
3. Establish efficient working relationships & practices with the wider digital team (ecommerce, tech) and broader Andertons business.
4. Manage our PPC investment and evaluate all strategies and campaigns to ensure ROI is maximised.
5. Own the Search Engine Optimisation strategy and results.
6. Organic and Paid Social Media campaigns.
7. Maximise the relevant reach of our video content.
8. Measure and report on the effectiveness and results of all digital marketing channels.
9. Manage and mentor a small social media and email team.
10. Produce and manage the Marketing Calendar.
About You:
1. Minimum 5 years’ managerial experience in a digital marketing agency or ecommerce B2C.
2. Experience of working with agencies.
3. Qualified to degree level/professional marketing qualifications or proven full ownership of the digital marketing function.
4. Experience of working in a fast-moving environment with competing deadlines and priorities.
5. Ability to manage multiple tasks and projects simultaneously, prioritise effectively.
6. In-depth knowledge of web analytics tools and data in a marketing context.
7. Previous experience of using sophisticated email/CRM software.
8. Being a musician with knowledge of our industry will be a distinct advantage.
Contract Type: Full Time
Working Hours: 9am - 6pm Monday to Friday
Job Location: Andertons Digital Office, Guildford
Closing Date: 31st March 2025
To apply for this role please email jobs@andertons.co.uk with 'Digital Marketing Manager' as the subject line. Please make sure to include your contact information, CV and cover letter in your email.
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