Job Title: Senior Marketing Manager (RegTech - KYC/KYB)
Location: Remote – UK-based
Salary: £60,000 - £70,000 Base
About the Company:
Our client is a leading provider of data solutions specialising in KYC and KYB compliance. Their innovative technology enables businesses to make informed decisions, streamline compliance processes, and reduce risk. Trusted by organisations across diverse industries, their solutions play a key role in driving operational excellence and regulatory adherence.
Senior Marketing Manager RegTech - KYC/KYB): Role Overview
The Senior Marketing Manager will drive the strategic marketing efforts for the company, focusing on lead generation, brand positioning, and customer engagement. This fully remote role offers the flexibility to work from anywhere in the UK while leading a small, dynamic team to deliver impactful campaigns that resonate across multiple verticals.
This role requires a creative and analytical individual who thrives in a fast-paced environment, with a passion for delivering measurable marketing results.
Senior Marketing Manager RegTech - KYC/KYB): Key Responsibilities
* Develop and execute a comprehensive marketing strategy aligned with the company’s goals and objectives.
* Oversee all digital marketing initiatives, including SEO, PPC, email campaigns, and social media.
* Lead content creation efforts to position the company as a thought leader in KYC/KYB compliance and data solutions.
* Collaborate with the sales and product teams to align marketing efforts with business objectives and customer needs.
* Manage external agencies and vendors to execute campaigns efficiently.
* Monitor and analyse campaign performance metrics, adjusting strategies to optimise ROI.
* Organise and promote events, webinars, and other initiatives to engage with customers and prospects.
* Develop and maintain a consistent brand voice and messaging across all marketing channels.
Senior Marketing Manager RegTech - KYC/KYB): About You
* Proven experience in a senior marketing role, preferably within SaaS, RegTech, or compliance-focused industries.
* Demonstrated ability to develop and execute successful marketing campaigns that drive measurable results.
* Expertise in digital marketing tools and platforms, including CRM and analytics tools.
* Exceptional communication and leadership skills, with experience managing cross-functional teams and external vendors.
* Creative thinker with a data-driven approach to decision-making.
* Strong understanding of KYC/KYB processes and compliance trends is an advantage.
* Self-motivated and adaptable to a fully remote working environment.