Regional Sales Manager Type: Permanent, Full-Time Hours: 37.5 hours per week, 9:00am to 5:00pm Salary: £65,000 - £70,000 per annum Location: UK (requires travel within the territory) We are seeking a proactive and dynamic Regional Sales Manager (RSM) to oversee our UK sales territory. The RSM will be instrumental in developing and managing effective relationships with key decision-makers across municipal and industrial sectors, ensuring our clients brand and value propositions are well communicated and understood. This role involves a strategic balance of 70% business development and 30% distribution support, working closely with partners to maximise growth and performance. Day-to-Day of the Role: Develop and manage an effective distribution channel aligning with vision and strategy. Promote co-marketing activities, product training, and conduct purchaser and end-customer visits. Utilise specification sales techniques to leverage product quality and brand reputation. Maintain pricing and margin recovery as per the company’s business plan and product strategies. Produce high-quality sales and marketing activity forecasts (monthly, quarterly, and annually). Liaise with distributors, customers, and internal departments to ensure specifications meet customer requirements. Conduct commercial negotiations to secure orders that meet company standards. Find, appoint, train, and monitor new distributors, ensuring compliance with company procedures. Regularly report sales activities and market insights to the Sales Director. Lead the company’s presence at regional trade exhibitions and other duties as required. Required Skills & Qualifications: Strong leadership, teamwork, and communication skills. Proficient in MS Office (Outlook, Word, Excel, PowerPoint) and Microsoft TEAMS. Experience in a technical sales manager role, preferably working through a distributor sales network. Ability to work under pressure and meet deadlines. Willingness to travel extensively within the territory. A degree or equivalent experience in a related field is advantageous. Benefits: Competitive Sales Management Bonus Scheme based on annual order targets and performance. Car Allowance. 23 days annual leave plus Bank Holidays. Access to health and wellbeing programmes. To apply for the Regional Sales Manager position, please submit your CV and a cover letter detailing your relevant experience and why you are interested in this role