The Hanley Economic Building Society is a UK building society, which has its head office in Hanley, Stoke on Trent, Staffordshire. It is the 28th largest in the United Kingdom based on total assets of £426 million as at 31 August 2018. It is a member of the Building Societies Association.
The role offers long term security and the opportunity to progress into a permanent position.
Responsibilities:
* Develop new social media campaigns from the ground up, considering our Members’ needs and their specific industries.
* Monitor social channels for trending news, ideas and memes, then capitalise on those trends through our social media accounts.
* Perform research into our clients’ industries and provide actionable tips and advice for expanding their reach in the digital space.
* Assist with capturing and analysing social media metrics.
* Assist with producing marketing analytics reports to inform the CEO and trustees.
* Prepare and issue content for the Society’s internal SharePoint site with updates on marketing activities and develop other newsletters as required.
* Off-site responsibilities as and when necessary to support marketing campaigns and events.
* Collaborate with Product Manager to ensure products gain maximum visibility and reach the widest possible audience.
* Collate responses from Member Surveys and analyse data to identify any trends/associated actions.
* Support the Marketing Specialists with any additional marketing content/activities.
* Ensure that staff and members’ data is secure, accurate and used correctly in line with the Society GDPR policy and standards. Adhere to the Society Financial Crime Policy, the controls and report any internal or external incidents of actual or suspected fraud, money laundering or financial crime, either in accordance with the internal money laundering process (Suspicious Activities Report) or via the Society’s Whistleblowing Policy. Complete and pass an annual dedicated financial crime and bribery prevention computer based training test.
* Any other duties that may from time to time be allocated and that are commensurate with the grading of the post.
Training:
Velocity apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, they will provide the skills necessary to succeed in the workplace and to expand future career prospects.
Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their programme.
Successful completion of this apprenticeship gives you an accredited Level 3 Digital Marketer, with training in how to:
* Analyse and contribute information on the digital environment to inform short and long term digital communications strategies and campaigns.
* Recommend and apply effective, secure and appropriate solutions using a wide variety of digital technologies.
* Use a variety of digital marketing tools such as: search marketing, search engine optimisation, email marketing, web analytics and Pay-Per-Click.
* Understand the principles of coding and be able to use this to aid with future digital marketing campaigns.
For a full list of programme modules visit: velocity-pt.co.uk.
Working hours: Monday to Friday between 9am to 5pm.
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