Location: Bournemouth. In-office 2 days per week / optional WFH 3 days per week
Employment Type: 12-month contract with potential to extend
Reports To: Agency Founders
Expected Start Date: December/January
Position Overview:
The Digital Marketing Agency Director leads the strategic direction, operations, and growth of the agency, ensuring the success of client projects and the overall profitability of the agency. This role involves overseeing teams across PPC, social media and SEO, while cultivating strong client relationships and ensuring exceptional campaign results. The ideal candidate has a strong background in digital marketing, a proven track record in leadership, and a visionary approach to driving agency growth. This role will report into our Agency Founders, working closely alongside our Head of Marketing and Client Services Director.
Key Responsibilities:
1. Strategic Leadership & Business Development
o Working closely with the Agency Founders, execute the agency’s vision, mission, and long-term goals in alignment with objectives.
o Oversee digital marketing team to achieve revenue and profitability targets.
o Work on digital marketing business development to expand the agency’s client portfolio, including pitches, proposals, and contract negotiations.
2. Client Relationship & Strategy Management
o Act as the senior escalation contact for high-profile clients, ensuring their needs are met and expectations exceeded.
o Oversee the development and delivery of client campaigns, ensuring consistency in quality and strategy alignment.
o Collaborate with the internal team to respond to client briefs, allocate appropriate resources, and devise effective digital strategies that align with key performance indicators (KPIs).
o Prepare agendas and presentations, lead meetings, navigate challenging conversations, and generate actionable outcomes.
3. Team Management and Development
o Manage and mentor a high-performing digital marketing team.
o Foster a positive, results-oriented culture with an emphasis on innovation, collaboration, and professional growth.
o Conduct regular performance reviews, set objectives, and guide individual career development.
4. Operational Excellence
o Overseeing Senior Account Managers to monitor project budgets, timelines, and resource allocations, ensuring all projects are delivered on time and within budget.
o Track, analyse, and report on key performance metrics, adjusting strategies and operations as needed.
5. Industry Expertise and Innovation
o Be actively passionate about industry trends, emerging technologies, and best practices in digital marketing.
o Drive innovation by incorporating new tools, platforms, and methodologies to enhance service offerings and improve client results.
Required Skills & Experience:
* Experience: Minimum of 8-10 years of experience in digital marketing, with at least 5 years in a leadership role at an agency.
* Technical Skills: Deep knowledge of digital marketing platforms including Google Analytics, Google Ads, Meta Ads, SEO tools.
* Leadership Abilities: Proven experience in managing cross-functional teams, cultivating talent, and building a high-performance culture.
* Client Focus: Exceptional client management skills with the ability to build trust, communicate effectively, and resolve conflicts.
* Analytical Mindset: Strong data-driven approach to decision-making with the ability to interpret and leverage data for campaign optimisation and strategic planning.
* Results-Driven: Demonstrated track record in achieving business objectives, with experience in setting and achieving revenue goals and profitability targets.
* Working Style: Strong organisational and time management skills, proactive and solutions-focused. Comfortable in a fast-paced environment and problem-solving.
Why Join Us?
This role offers an exciting opportunity to shape the future of a dynamic and growing agency which is 12 years old, working with a talented team and delivering high-impact solutions for a diverse range of clients. We value innovation and accountability and are seeking the perfect candidate to join our team.
What benefits can Upperdog offer you?
* Hybrid and flexible working – working in our Bournemouth office Tuesday and Wednesday, with optional WFH for remainder of the week
* Private healthcare – Including mental health support, therapies and diagnostic
* 30 days of annual leave from your first day, plus Bank Holidays
* Development and events contribution – £500 per year towards any additional learning such as online courses, subscriptions or reading materials to help you expand your knowledge
* Gym membership / subsidised parking
* Referral fee – bonus referral for any new starter or client
* Monthly team lunches
* Quarterly team building – from the New Forest water park to crazy golf!
* Regular appraisals – which clear objectives, training and development plans
* Pension scheme
* Good office location in central Bournemouth with nearby shops and cafes, located next to the gardens and 5 minutes from the beach
* And more…
Salary: Dependent on candidate
For more information and to ensure your details reach the correct person, please email annabel@upperdog.co.uk with a copy of your CV and an introductory email. You will hear back within 14 days to confirm if we’d like to invite you to interview. Please no recruitment agencies.
Job Types: Full-time, Fixed term contract
Benefits:
* Company events
* Company pension
* Cycle to work scheme
* Flexitime
* Free flu jabs
* Free or subsidised travel
* Gym membership
* Private medical insurance
* Referral programme
* Work from home
Schedule:
* Monday to Friday
Work Location: Hybrid remote in Bournemouth
Application deadline: 22/11/2024
Reference ID: DAD0125
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