To be an accessible and visible presence across intrapartum services, advising staff, women and their families. To facilitate, support and empower the Lead Midwife for the Birth Centre and Birth Centre Co-ordinators to manage their areas effectively, develop the individual, their ward staff and their services. To work collaboratively with other Senior Matrons in the Trust, contributing to the development and delivery of both Trust and Divisional objectives and assisting in the delivery of the Clinical Governance agenda. To be responsible for setting and monitoring clinical standards and to play a proactive role in quality improvement, whilst demonstrating an awareness of the impact of each clinical areas activity, interacting with other areas to provide a seamless service The post holder takes responsibility for providing a high level of professional, operational and transformation leadership within the Care Unit and the wider Trust. To provide professional leadership and nursing expertise which enables the delivery of high quality, safe and person-centered care through the engagement and empowerment of others.