Job Description
About the Company:
Our client is a successful retail investment platform. They are hiring a Senior PR Manager to lead PR for their growing UK business.
About the Role:
Key responsibilities include:
* To protect and promote our client's brand and reputation as a leader in UK retail investing by identifying opportunities that will enhance the firm’s corporate profile.
* To establish and maintain a contact programme with key 'personal finance' journalists and thought opinion leaders. Find ways to develop strong relationships with them, whether by organising media events or calls, with the objective to raise our client's profile.
* Draft press releases, articles, commentaries, social media posts and other PR and communications documents to the highest standard and with a creative flair. Proofread all written materials to ensure that excellent written communication is achieved.
* Work with key stakeholders to help identify opportunities and create engaging content for external media channels. Carry out research on topics and gather information from a wide range of internal and external sources to identify news stories and news angles.
* Help with day to day management of PR agencies. Manage media enquiries including the supply of standard communication content and/or escalate enquiries. Host media interviews and brief spokespeople in advance, and help select and coach media spokespeople.
* To monitor media coverage daily, and manage reporting.
Qualifications:
The successful candidate will be a self-starter, a team player, possess proven media relations experience gained in the retail investing or personal finance industry (either in-house or agency), the ability to handle highly sensitive issues with journalists, excellent writing/editing and stakeholder management skills and the ability to prioritise, multi-task and meet deadlines in a commercial and fast-paced environment.
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