Job description
Harris Hill are delighted to be working with a UK-wide social enterprise who supports the most marginalised in society to recruit an Individual Giving Officer. The role raises unrestricted income from individuals by planning and executing the day-to-day campaigns to recruit, engage and retain supporters.
Key responsibilities will include;
1. Creating, planning, delivering and evaluating multi-channel, insight-led, supporter-centric campaigns. This will include both acquisition and retention campaigns.
2. Managing production of supporter material, including email acquisition & retention campaigns, social media posts, website content, print advertising, direct mail and inserts.
3. Working collaboratively with internal stakeholders and liaise with external agencies and suppliers to effectively deliver projects and campaigns.
4. Working with colleagues to identify individual stories that can be crafted into impactful content for use in contribution marketing campaigns.
5. Innovation - Manage a continuous cycle of testing new channels and developing acquisition and retention for individual giving, based on audience insight and sector trends.
The successful candidate will have experience of;
6. income generation from direct marketing campaigns (acquisition and/or retention) across a variety of offline and digital channels
7. effective campaign copy writing
8. project management to deliver acquisition or retention campaigns
9. using databases for targeting, segmentation, testing and response analysis and how to apply these learnings to future campaigns
10. managing and monitoring external suppliers and agencies
This position can be either a hybrid role if commutable to the North London Head Office OR remote for candidates based across the UK who want to work from home.
Applications will be reviewed on a rolling basis so