About the Role:
The role sits within the WEM (Western Europe Market) Philips Performance Media team and involves working closely with our 17 countries to enable the next phase of business and digital transformation for Philips. You will work and report into Managing Partner, Client Leadership and collaborate with the wider performance team to ensure the client business objectives are met.
The Executive Director, Performance is responsible for supporting our Western Europe Market (WEM) team across Personal Health for Philips. You will deliver best-in-class media strategies and execution, connecting strategies across branding, performance media, and ecommerce, and aligning to Philip’s business priorities. You will directly manage the Director of Performance and support the management of their team of channel specialists. A proven background in paid search, paid social, programmatic, affiliates, and ecommerce is vital for defining key workstreams and driving executional excellence, whilst ensuring innovation and knowledge sharing across the WEM countries. Knowledge of Amazon is crucial to this role as it is a particular growth area for Philips.
The ideal candidate will be proactive and a problem-solver with a proven background in performance media to deliver the best service for Philips.
This is an exciting role with excellent career opportunities and benefits within a high-profile team. We are looking for someone who can hit the ground running, define their work efficiently, and drive excellence of delivery across the account and team overall.
Specific areas of responsibilities involve:
* Key stakeholder management across Philips WEM team
* Direct management of the Director of Performance and support in managing their team of Performance specialists
* Connection and collaboration across the local countries
* Defining key priorities and workstreams for Philips at a WEM level, and collaborating with the countries to translate and deploy
* Driving connection and knowledge sharing between the different OMC teams and agencies for Philips across the market
* Being part of the OMD EMEA Performance Community leadership, helping define key priorities as an agency, contributing to internal priorities, workstreams and knowledge sharing
Skills and experience requirements:
* Demonstrable experience managing digital media
* Proven ability to independently manage multiple departments and stakeholders in a fast-paced environment
* Knowledge of the media agency ecosystem
* Proven background in performance media, with expertise across paid search, paid social, programmatic, direct display, and ecommerce, with a depth of specialization in at least one
* Proven planning and activation experience for Amazon
* Activation experience, coupled with strategic expertise
* Excellent team management
* Demonstrated ability to work in a collaborative environment, managing and influencing key stakeholders including executive team members to ensure successful project deployment and delivery
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