Vertex IT Solutions are partnered with an audio visual manufacturer based in Manchester. Together, we are recruiting for a highly skilled AV Product Manager on a permanent basis to operate on site in their Manchester office. The Product Manager will be responsible for overseeing the entire product lifecycle - from concept to launch - ensuring that the clients' offerings align with market needs, customer expectations, and technological advancements. This role requires a blend of technical expertise, commercial awareness, and cross-functional leadership to drive product strategy, development, and marketing. Key responsibilities: Product Strategy & Development Familiarise yourself with our existing Product Portfolio in order to help to later define and execute a product roadm ap in line with business objectives.Conduct market research to identify customer requirements and industry trends. Collaborate with engineering and R&D teams to develop new products and enhance existing ones. Prioritise product features based on customer feedback, feasibility, and business impact. Ensure products comply with relevant industry standards, certifications, and regulations. Sales & Marketing Support Provide technical product training and support in collaboration with the service department to the sales team. Develop product positioning and messaging for go-to-market strategies. Work with sales and marketing teams to create compelling datasheets, brochures, and presentations. Conduct product demonstrations and support key sales initiatives. Stakeholder & Customer Engagement Gather customer feedback and translate insights into product improvements. Build relationships with distributors, integrators, and key clients to ensure alignment with market needs. Act as the product expert, supporting both pre-sales and post-sales activities. Technical & Project Management Oversee product testing, validation, documentation and launch processes. Work with suppliers and manufacturers to optimise costs, quality, and supply chain efficiency. Ensure products are delivered on time and within budget. Required Skills & Experience: Essential: Experience in AV, Pro Audio, or IT-related product management (minimum 3 years).Strong technical understanding of AV signal distribution, connectivity, and control solutions. Ability to analyse market data and create a clear product roadmap. Proven experience in launching and managing successful AV/tech products. Excellent communication and stakeholder management skills. Proficiency in Microsoft Office, CRM, and product lifecycle management tools. Desirable Experience with HDBaseT, HDMI, USB extension, Networked AV, AVoIP, Dante & control systems. Knowledge of manufacturing processes and supply chain management.Previous experience working in a B2B technology environment. Please feel free to apply if you meet the criteria.