Summary
This role offers a unique opportunity to gain hands-on experience in public relations, communications, and media relations while working closely with experienced professionals in the field.We are committed to fostering a collaborative and inclusive work environment where every team member can thrive and contribute to our success.
Wage
£14,918.80 for your first year, then could increase depending on your age
National Minimum Wage rate for apprentices
Training course
Public relations and communications assistant (level 4)
Hours
Monday - Friday 9am - 5pm occasional evenings
37 hours 30 minutes a week
Start date
Monday 2 June 2025
Duration
1 year 2 months
Positions available
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you’ll do at work
* Assist in the development and implementation of public relations strategies and campaigns
* Draft and edit press releases, media alerts, and other communication materials
* Monitor media coverage and compile media reports
* Support the organisation and coordination of events, including press conferences, media briefings, and promotional activities
* Manage and update media contact lists and databases
* Assist in the creation and management of content for social media platforms
* Conduct research on industry trends, media outlets, and potential PR opportunities
* Collaborate with team members to ensure consistent and effective communication across all channels
Where you’ll work
Harbour Square
Wisbech
PE13 3BH
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
College or training organisation
CAMBRIDGE MARKETING COLLEGE LIMITED
Your training course
Public relations and communications assistant (level 4)
Equal to higher national certificate (HNC)
Course contents
* Use IT systems and software to support campaigns.
* Build stakeholder relationships including developing contacts within the media and presenting to them in both formal and informal settings.
* Support campaigns by undertaking tasks such as desk research, event co-ordination, and database management to ensure compliance with agreed service or performance levels.
* Produce written content such as news releases, articles, social media content, bulletins, and blogs, that is accessible to meet the needs of different audiences and channels.
* Able to adapt communication styles as appropriate to the audience.
* Support the production of non-written content such as film production management, producing short user generated style content, live video streaming, social image creation, and infographic production.
* Distribute content using social media channels.
* Use qualitative and quantitative research to analyse and evaluate public relations and communications activities and present findings to project stakeholders.
* Analyse and interpret complex subjects through different communication channels and identify areas for improvement.
* Input to and review communications programmes and plans with a focus on environmental, social and governance (ESG) principles.
* Undertake risk assessment and provide information to support stakeholder planning and strategy.
* Plan and deliver engagement activities for stakeholders, such as curating the content, supporting events, and collating feedback.
* Proofread and edit communications materials such as news releases, graphics and video, and social media content.
* Support team and colleague development through buddying or coaching.
* Contribute to activities which focus on improving sustainability within the organisation.
* Apply relevant legislation, regulations, codes of practice, and ethical guidance where appropriate to their work.
* Use IT systems and software to support campaigns.
* Build stakeholder relationships including developing contacts within the media and presenting to them in both formal and informal settings.
* Support campaigns by undertaking tasks such as desk research, event co-ordination, and database management to ensure compliance with agreed service or performance levels.
* Produce written content such as news releases, articles, social media content, bulletins, and blogs, that is accessible to meet the needs of different audiences and channels.
* Able to adapt communication styles as appropriate to the audience.
* Support the production of non-written content such as film production management, producing short user generated style content, live video streaming, social image creation, and infographic production.
* Distribute content using social media channels.
* Use qualitative and quantitative research to analyse and evaluate public relations and communications activities and present findings to project stakeholders.
* Analyse and interpret complex subjects through different communication channels and identify areas for improvement.
* Input to and review communications programmes and plans with a focus on environmental, social and governance (ESG) principles.
* Undertake risk assessment and provide information to support stakeholder planning and strategy.
* Plan and deliver engagement activities for stakeholders, such as curating the content, supporting events, and collating feedback.
* Proofread and edit communications materials such as news releases, graphics and video, and social media content.
* Support team and colleague development through buddying or coaching.
* Contribute to activities which focus on improving sustainability within the organisation.
* Apply relevant legislation, regulations, codes of practice, and ethical guidance where appropriate to their work.
Your training plan
Training will take place at the plac eof work. Minimum of 6 hours per week of blended learning, including online study materials, monthly one-to-one online tutorials, webinars, and peer interaction.
Requirements
Essential qualifications
A Level in:
* English (grade c)
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* IT skills
* Attention to detail
* Organisation skills
* Customer care skills
* Problem solving skills
* Presentation skills
* Administrative skills
* Team working
* Creative
* Initiative