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EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere. EDB empowers enterprises to control risk, manage costs and scale efficiently for a data and AI led world. Serving more than 1,500 customers globally and as the leading contributor to the vibrant and fast-growing PostgreSQL community, EDB supports major government organizations, financial services, media and information technology companies. EDB’s data-driven solutions enable customers to modernize legacy systems and break data silos while leveraging enterprise-grade open source technologies. EDB delivers the confidence of up to 99.999% high availability with mission critical capabilities built in such as security, compliance controls, and observability.
EDB’s Channel Marketing Director, EMEA is a highly visible role aligned with the channel organization. Reporting to the Head of Field & Relationship Marketing, EMEA; this individual will be responsible for developing and executing integrated marketing campaigns focused on resellers, SI’s, and distribution partners that meet/exceed joint business goals. They will also support partner recruitment activities and execute regional to-partner communication tactics that increase awareness and drive the uptake of partner programs.
Responsibilities
* Create strong relationships with Channel leadership & marketing counterparts at EDB and within focus partners and distribution to develop strategic quarterly, integrated demand-generation campaigns that align with joint business plans and drive incremental pipeline growth.
* Work closely with distribution to build pass-thru demand-generation plans as well as plans for distribution to echo EDB messaging within their partner base.
* Support regional partner recruitment goals.
* Own and manage regional channel marketing budget.
* Quarterly analysis and ROI reporting. Measure, monitor and adjust campaigns. Provide well-informed recommendations on future areas of investment.
* Promote channel marketing initiatives and programs to partner base to support and drive the adoption of the partner program.
* Execute regional to-partner communications, enablement and training updates utilizing global content.
* Own the content delivery for key regional partner events e.g. Partner Summit or PAB.
* Complete other duties as assigned to meet company channel goals.
Experience
* Bachelor’s degree in business or marketing.
* 5-10 years of deep experience in working within channel marketing preferably within Data and SaaS businesses or technology organizations (distribution or reseller environments will be considered).
* Extensive experience in building strong relationships (remotely), developing joint programs and executing strategic integrated campaigns that drive pipeline growth with partners and distribution.
* Willing to travel to meet with leaders, partners, attend events and support the team (up to 30% travel).
* Ability to thrive in a fast-paced high-growth environment with a positive approach where no task is too big or small.
* A strategic critical thinker who is analytical and data-driven.
* Ideally speaks English along with a second language in Central Europe.
EDB is committed to supporting our employees' overall well-being by offering a range of benefits and resources to promote a healthy work-life balance and wellness. We provide access to CuraLinc to aid employees in health and wellness tips and practices, as well as Wellness Fridays extending to December 2025! Check out our career site for more information on perks and benefits and reach out to our Talent Acquisition team for region-specific benefits.
We know it takes a unique mix of people and skills to help us in our mission to supercharge Postgres, and we understand that not everyone will check every box. We’d love to hear from you and we want you to apply!
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