LEAD DATA ANALYST - LONDON UP TO £80,000 THE COMPANY We are supporting a high-growth agency within the sports industry on a key lead-level analyst hire. THE ROLE The successful Lead Data Analyst responsibilities will include: Conduct audits of company data environments, identifying gaps and opportunities for improvement Develop and maintain dashboards and reports to monitor key business metrics and KPIs Lead the creation of bespoke analytics projects such as ticket pricing models, RFM segmentations, LTV analyses, and more Manage and mentor a team member (Analyst) to support project delivery and skill development Manage multiple client projects concurrently, ensuring timely and accurate delivery of analytics solutions YOUR SKILLS AND EXPERIENCE The successful Lead Data Analyst will have the following skills and experience: Proficiency in SQL for data manipulation and analysis Experience with Google Analytics, social media platforms (Facebook, Instagram, TikTok, YouTube), and web/app analytics Strong skills in dashboarding and reporting tools, preferably Power BI (flexibility for other tools if proficient) Demonstrated experience in building bespoke analytics projects such as segmentations, LTV models, churn analyses, and pricing strategies THE BENEFITS The successful Lead Data Analyst will receive a salary of up to £80,000, plus an array of additional benefits. HOW TO APPLY: Please register your interest by sending your CV to Harry Mincer via the apply link below.