Business Development Representative (BDR)
Syndeo.cx Belfast, Northern Ireland, United Kingdom
As a Business Development Representative (BDR) at Syndeo, you will be at the frontline of our sales team, identifying and qualifying new business opportunities. You will drive sales pipeline growth through a mix of outbound prospecting, inbound lead qualification, and strategic account-based outreach.
This role is ideal for someone who is ambitious, results-driven, and eager to build a career in technology sales. You will work closely with marketing, sales, and partner teams to generate interest in Syndeo’s Conversational AI solutions and book high-quality meetings with enterprise decision-makers.
If you are passionate about sales, AI-driven technology, and working with global brands, we’d love to hear from you.
Your key responsibilities will be:
1. Direct Outreach & Lead Generation
* Prospect and engage senior decision-makers (e.g., Heads of Customer Experience, CIOs, Contact Centre Directors).
* Execute outbound prospecting via LinkedIn, email, and phone calls.
* Personalise outreach using account-based marketing principles.
* Qualify inbound leads generated from marketing campaigns, events, and webinars.
* Identify pain points and business challenges to align Syndeo’s solutions effectively.
* Ensure all qualified leads meet sales-accepted opportunity (SAO) criteria.
* Book high-quality discovery meetings for sales teams.
* Research and understand target industries, competitors, and trends to improve outreach effectiveness.
* Track performance against key KPIs, including meetings booked, conversion rates from marketing qualified opportunities to sales accepted opportunities, and pipeline contribution.
* Maintain accurate pipeline tracking in HubSpot (or similar CRM).
* Use sales engagement & automation tools to improve efficiency.
1. Learning & Development
* Stay up to date with industry trends, Conversational AI, and CCaaS solutions.
* Develop skills in sales methodology, marketing automation, and lead nurturing best practices.
Skills and experience required include
* At least 3 years of experience in a B2B technology/SaaS business development/lead generation/ sales or account management role.
* Proven ability to engage senior-level stakeholders and book high-quality meetings.
* Excellent written and verbal communication skills with strong attention to detail.
* Experience in using HubSpot or similar CRM.
* Highly motivated with a passion for sales, goal-oriented, and resilient – comfortable handling rejection.
* Ability to achieve & exceed company targets.
Candidates must also be able to demonstrate:
* A strong and positive customer service approach.
* A strong desire to stay up to date with industry trends, Conversational AI, and CCaaS solutions.
* Great organisational skills.
* Persistence and resilience.
Nice to have
* Education to degree level in a relevant discipline (e.g. Business/ Marketing/ IT).
* Understanding of Conversational AI, automation, or contact centre technology and CCaaS.
* Experience working with partners or in a channel-led sales environment.
* Formal sales training (e.g., BANT, MEDDIC, Challenger Sales, or SPIN)
Benefits we provide
* Competitive base salary with performance-based annual pay review.
* Generous commission plan based on sales-qualified opportunities & closed revenue.
* BUPA medical cover for you and your dependents.
* We offer a generous 35-day annual holiday allowance (including public holidays).
* Enhanced company pension scheme.
* Hybrid working is facilitated.
* Exciting and fast-paced working environment.
We welcome talented people with
* Great communication skills: We’re all humans and need to work as a team, so frequent and clear verbal and written communication is a must.
* Self-driven work ethic: You must be a self-starter who loves taking the initiative and seeing things through to completion.
* Curiosity and a desire to learn are key: Our business is evolving and growing fast, and a desire to learn is key.
How to apply
If you feel this might just be the job for you, please send a short email to careers@syndeo.cx telling us about yourself and attach a CV. Include the title of the position you’re applying for and your name in the subject.
Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Sales and Business Development
Industries
* Software Development
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