Job Title: Senior Digital Marketing Executive
Salary: Up to £35K DOE
Job Type: Fully Remote (with occasional travel across Northern England)
Requirements:
Must hold a full UK driving licenseAbout the Role:
Are you a results-driven Digital Marketing Specialist with a passion for driving impactful campaigns across PPC, SEO, email, and social media? Our client is seeking a talented individual to join their dynamic marketing team and play a key role in supporting lead generation and brand growth for both B2B and B2C audiences.
If you're a creative thinker with a knack for crafting engaging campaigns and have the analytical skills to turn data into actionable insights, this is the role for you.
Key Responsibilities:
PPC Campaign Management: Create and optimize PPC campaigns on platforms like Google Ads, Bing, LinkedIn, and Meta, improving key metrics such as CPC, CPL, and ROI.
Email Marketing: Design and execute targeted email campaigns using CRM tools (e.g., Zoho or similar) with a focus on audience segmentation and automation.
Social Media Management: Build and engage communities on LinkedIn, X/Twitter, and Meta, while contributing to content creation and scheduling.
SEO Optimisation: Develop and implement keyword strategies to enhance on-site and off-site SEO, driving organic traffic growth.
Website Maintenance: Manage and update WordPress content, including blogs and course listings, while supporting UX and eCommerce enhancements.Preferred S...