Due to continued growth, Infor SunSystems Cloud has an exciting opportunity for an entry level Marketing professional to build a long and prosperous career as an Industry Field Executive.
This role will support the sales and marketing team in planning and executing campaigns, creating engaging content, and analyzing performance metrics. This role is ideal for someone eager to kickstart their marketing career and develop a strong foundation in a dynamic, fast-paced setting.
This position sits within Infor SunSystems Cloud; an independent business unit (IBU) providing a multi-tenant cloud Financial Management System used by thousands of organisations around the world, particularly in the Financial Services, Not For Profit/Charity, Energy and Hospitality sector.
Key Responsibilities, Experiences:
1. Assist in the project management to deliver and execution of multi-channel marketing campaigns.
2. Coordinate with team members and external agencies to ensure timely delivery of campaign components.
3. Responsible for delivering campaign data that enable the marketing team to pull actionable insights.
Content Creation:
1. Project manage the creation of marketing materials, including social media posts, newsletters, blogs, and website copy.
2. Update and maintain the content on the internal and partner SharePoint sites.
3. Help maintain the organization’s brand voice and messaging consistency across all platforms.
4. Work with sales team in identifying cloud customers for PR activity (including “just signed” and go live announcements), references, video stories etc.
Digital Marketing:
1. Contribute to the management of social media channels, scheduling posts, and engaging with followers.
2. Coordinate and maintain the social media editorial calendar.
3. Responsible for updating and monitoring the Infor SunSystems YouTube channel.
4. Assist in optimizing website content for SEO and user experience.
5. Collaborate on email marketing campaigns, including content creation, list segmentation, and tracking results.
Market Research and Analysis:
1. Conduct research to identify trends, competitors, and opportunities in the industry.
2. Analyze marketing data to measure effectiveness and report findings to the team.
Database Management:
1. Maintain and update SunSystems databases to ensure accurate and current information.
2. Segment and manage contact lists for targeted marketing efforts.
3. Collaborate with the team to ensure compliance with data protection regulations (e.g., GDPR).
Required Skills:
1. Degree or equivalent experience in Marketing, Communications, Business, or a related field.
2. Familiarity with marketing tools and platforms, such as Google Analytics, social media scheduling tools (e.g., Hootsuite), or email marketing software or a will to learn.
3. Proficiency in Microsoft Office Suite and basic knowledge of graphic design tools is advantageous.
4. Interpersonal Skills: Strong written and verbal communication skills with the ability to collaborate effectively.
5. Organizational Skills: Ability to manage multiple tasks, prioritize workload, and meet deadlines in a fast-paced environment.
6. Curiosity and Initiative: A proactive learner who stays updated on marketing trends and best practices.
About Infor
Infor is a global leader in business cloud software products for companies in industry specific markets. Infor builds complete industry suites in the cloud and efficiently deploys technology that puts the user experience first, leverages data science, and integrates easily into existing systems. Over 60,000 organizations worldwide rely on Infor to help overcome market disruptions and achieve business-wide digital transformation.
At Infor, we strive for an environment that is founded on a business philosophy called Principle Based Management (PBM) and eight Guiding Principles: integrity, stewardship & compliance, transformation, principled entrepreneurship, knowledge, humility, respect, self-actualization. Increasing diversity is important to reflect our markets, customers, partners, and communities we serve in now and in the future.
We have a relentless commitment to a culture based on PBM. Informed by the principles that allow a free and open society to flourish, PBM prepares individuals to innovate, improve, and transform while fostering a healthy, growing organization that creates long-term value for its clients and supporters and fulfillment for its employees.
Infor is an Equal Opportunity Employer. We are committed to creating a diverse and inclusive work environment. Infor does not discriminate against candidates or employees because of their sex, race, gender identity, disability, age, sexual orientation, religion, national origin, veteran status, or any other protected status under the law.
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