Job Description
Blair West is supporting Spicers of Hythe in their search for a Trade Marketing & Range Development Manager. Spicers of Hythe, part of the family-owned Lanchester Group, specializes in luxury hampers and gifting solutions. This newly created role reports directly to the Director of Gifts/Senior Commercial Manager and is based in Gateshead.
The opportunity:
* Lead the end-to-end product development process, from initial concept through to market launch.
* Collaborate closely with the sales team to identify and address market needs and customer preferences.
* Develop product specifications, packaging, and pricing strategies that align with brand values and current market trends.
* Conduct comprehensive market research to identify emerging trends and assess the competitive landscape.
* Analyse customer feedback and sales data to inform both product development and marketing strategies.
* Manage multiple marketing and product development projects simultaneously, ensuring timely and successful completion.
* Develop and implement comprehensive marketing plans to promote products and drive sales across various channels, including digital, social media, print, and events.
* Maintain and enhance the company's brand identity and positioning, ensuring consistent messaging across all marketing communications and platforms.
You'll be the ideal candidate for this position if you have:
* A degree in Marketing, Business, Product Development, or a related field.
* A proven experience in a marketing and range development role, preferably within the retail, luxury goods, cosmetics, fashion, or gifting industry.
* A strong track record of successful marketing campaigns and product launches.
* Excellent strategic thinking, analytical, and problem-solving skills.
* Strong leadership and team management abilities.
* Exceptional communication, presentation, and interpersonal skills.
* Proficiency in digital marketing tools, CRM software, and Microsoft Office Suite.
* A creative mindset with the ability to think outside the box.
The benefits included with this opportunity:
* 30 days of annual leave (including Bank Holidays), increasing to 31 after one year, with an additional day every five years of service.
* Profit share paid twice yearly, subject to a qualifying period.
* Statutory pension with a 3% employer contribution and a 5% employee contribution.
* Westfield Health cash plan.
Our commitment:
Blair West is an equal opportunity employer. We embrace diversity and inclusion at every stage of the recruitment process. We are committed to fairness, equality, and ongoing diversity training for our team to give our candidates and clients a feeling of belonging during their experience with us. If you require reasonable adjustments at any stage during their experience with us, please speak to their consultant.